Seotun Saram Interface sa Mobile Application by Donggyun Kang

Seotun Saram Interface sa Mobile Application by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 A' Design Award nga Puthaw in Disenyo sa Teknolohiyang Mobile, Aplikasyon ug Software Competition Category.

PuthawMobile· 2020

Seotun Saram Interface sa Mobile Application

by Donggyun Kang

Client: Seotun Saram

A' Design Award nga Puthaw Winner in Mobile Category

14,400

Verified Award Winner

Verify Award Status for #92825

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Seotun Saram Interface sa Mobile Application

Ang Seotun Saram usa ka interface sa mobile application nga nagkonektar sa mga tawo nga nangita og sikolohikal nga pagtambag ngadto sa kwalipikado ug propesyonal nga mga counselor. Ang ngalan nagpasabot sa usa ka tawo nga wala pay kahanas, ug ang serbisyo nagsunod sa ideya nga ang matag usa magsugod nga hanap. Usa ka sugilanong pangkabataan ang nagpasabot sa proseso sa pagtambag sa yano nga paagi alang sa mga tiggamit nga wala pa masuheto sa counseling. Duha ka karakter ang mitungha sa istorya: si Seotun, ang naglatagaw nga counselee, ug si Gobukki, ang hinay apan kasaligan nga counselor. Ang mainit nga texture sa papel, navy tono nga sama sa kagabhion nga kalangitan, ug mga icon nga gikuha sa kamot ang naghulma sa biswal nga identidad.

The Recognition

About the A' Design Award nga Puthaw

Seotun Saram Interface sa Mobile Application usa ka mananaog sa A' Design Award nga Puthaw, usa ka dungganon nga pag-ila nga gihatag sa maayong mga disenyo nga nakatagbo sa propesyonal ug industriyal nga mga gikinahanglan nga gipaabot gikan sa maayo ang pagkadisenyo nga mga paglalang. Ang mga mananaog sa Puthaw nagpakita og dakong kahanas, taas nga espesyalisasyon, eksperto nga pagsabot, ug mamugnaon nga abilidad sa ilang mga tiglalang. Gilauman nga ang Seotun Saram Interface sa Mobile Application mahimong gipabilhan, gihangaan, ug gihigugma nga paglalang nga praktikal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Puthaw naghiusa sa labing maayong mga praktis sa industriya ug adunay hanas nga teknikal nga mga kinaiya nga nalambigit sa kahibalo ug talento. Seotun Saram Interface sa Mobile Application gitahod tungod sa pagkamaabtik niini ug gidisenyo aron maghatag og mga pagpaayo sa kalidad sa kinabuhi nga makatabang sa paghimo sa kalibutan nga mas maayong dapit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
Dimensions & Packaging: This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
Tags: SeotunSaram, CI, BI, Corporate Identity, Brand Identity
Production Technology: They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
Design Challenge: This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
Research: There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
Inspiration: Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
Project Duration: The project started in April 2017 and finished in August 2018 in Republic of Korea.
Operation Flow: They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
Team Members: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim