Beyond the Blue Libru by Sung ho Nam is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argentu in Stampa Competition Category.

ArgentuStampa· 2020

Beyond the Blue Libru

by Sung ho Nam

Client: Cosmo-Sloth

A' Design Award d'Argentu Winner in Stampa Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Beyond the Blue Libru

Beyond the Blue hè un libru chì tratta di i prublemi ambientali ligati à u mare. Ogni capitulu hè introduttu da un pezzu di culore distintu chì mostra una faccia sfarente di l'oceanu. Un pezzu verde raprisenta una furesta marina sana, mentre un pezzu rossu si riferisce à un mare inscuritu da u sangue di baleni. U culore hè adupratu cum'è un modu simplice è universale per spiegà tematiche ambientali cumplesse à lettori di ogni età. U libru misura 187 mm per 245 mm è hà 90 pagine. A stampa adopra inchiostru d'oliu di soia nantu à carta opaca di 100 g, è a rilegatura à filu riduce l'usu di colla.

The Recognition

About the A' Design Award d'Argentu

Beyond the Blue Libru hè un vincitore di u premiu A' Design Award d'Argentu, una ricunniscenza straordinariamente prestigiosa attribuita à i disegni di alta gamma, splendidi è impressiunanti. I vincitori d'Argentu sò opere tremendamente brillanti è estremamente creative chì illustranu l'espertisa, u talentu è l'acutezza eccezziunali di i so disegnatori. Si aspetta chì Beyond the Blue Libru sia una opera maravigliosa di mostra, rimarchevulemente prufessiunale è prufondamente innuvatrice. Stu disegnu vincitore di u premiu A' Design Award d'Argentu hè una invenzione assai nutevule è ammirata chì benefizia è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Beyond the Blue Libru hè una creazione assai invidiata chì evoca disideri, introduce sentimenti pusitivi è accende stupore è maraviglia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Published in honor of World Ocean Day, this book deals with environmental issues related to the sea. It is a feature of this book to introduce various looks of the sea through the distinguishing colors of each chapter. For example, the green color chip symbolizes a healthy sea forest, while the red color chip shows dark side of a sea filled with whale blood. Like this, the color chips introduced in each chapter are used to express the bright and dark side of the sea symbolically.
Dimensions & Packaging: This book is 187mm wide and 245mm long and has 90 pages.
Tags: Environmental Protection, Sustainability, Coexistence, Color, Ocean
Production Technology: This book was printed on soybean oil ink with low environmental pollution on 100g matte paper and thread bound to reduce bond usage.
Design Challenge: The color chips introduced in each chapter symbolically illustrate environmental problems. so we had to be careful about expression.
Research: Looking at the lengthy brochures related to the sea, we felt the need to communicate the importance of the sea in an easy way. This book presents difficult environmental issues simply and intuitively by using a variety of colors.
Inspiration: Looking at the sea at sunset, we found that the sea was not always blue. In fact, the colors of the sea are very diverse depending on the time, place and situation. We thought it would be interesting to introduce the various issues of the ocean through colors.
Project Duration: The project started from April 2018 and finished in May 2019. The design is done in Seoul, production in Seoul.
Operation Flow: The target group is readers of all ages interested in the sea. Color is a universal material that makes it easy and intuitive for all ages to understand environmental issues related to the sea.
Team Members: Sung ho Nam