Hello Future Stand Di Mostra by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award di Ferru in Disignu d'Interiori Competition Category.
FerruInteriori· 2020
Hello Future Stand Di Mostra
Client: BD Expo S.R.L.
A' Design Award di Ferru Winner in Interiori Category
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The Design
About Hello Future Stand Di Mostra
"Less is more" hè a filusufia, chì hà inspiratu u prugettu di stu stand di mostra moderna è minima. A simplicità cumminata cù e funziunalità è a cunnessione emotiva eranu i cuncetti daretu à stu disignu. A forma futuristica di a struttura cumminata cù e linee simplificate di e vitture cume a gamma di prudutti è gràfiche exhibiti è a qualità di i materiali è a finizione definiscenu stu prughjettu. In più di quessa, l'illusione di una porta diversa per via di i cambiamenti di puntu di vista hè l'elementu chì face stu stand unicu.
The Recognition
About the A' Design Award di Ferru
Hello Future Stand Di Mostra hè un vincitore di u premiu A' Design Award di Ferru, una ricunniscenza prestigiosa attribuita à i boni disegni chì rispondenu à i requisiti prufessiunali è industriali aspettati da creazioni ben cuncipite. I vincitori di Ferru dimustranu una grande abilità, una alta specializazione, una cumpresa esperta è a capacità creativa di i so creatori. Si aspetta chì Hello Future Stand Di Mostra sia una creazione assai apprezzata, ammirata è cara chì hè pratica è innuvatrice. Stu disegnu vincitore di u premiu A' Design Award di Ferru integra e migliori pratiche di u settore è hà caratteristiche tecniche cumpetenti ligate à u sapè fà è à u talentu. Hello Future Stand Di Mostra hè rispettatu per a so meticulosità è hè cuncipitu per furnisce miglioramenti di a qualità di a vita chì aiutanu à fà di u mondu un locu megliu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged. - Dimensions & Packaging
- This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
- Tags
- Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
- Production Technology
- The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers. - Design Challenge
- The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
- Research
- The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
- Inspiration
- Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more". - Project Duration
- The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
- Operation Flow
- The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.
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