Palace Cinema Cuncepimentu Internu di Cinema by Oft Interiors Ltd.

Palace Cinema Cuncepimentu Internu di Cinema by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argentu in Disignu d'Interiori Competition Category.

ArgentuInteriori· 2021

Palace Cinema Cuncepimentu Internu di Cinema

by Oft Interiors Ltd.

Client: Broadway Circuit

A' Design Award d'Argentu Winner in Interiori Category

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Colors

The Design

About Palace Cinema Cuncepimentu Internu di Cinema

U Palace Cinema hè un internu di cinema à dui piani situatu in Shanghai, Cina. U prughjettu copre una superficia di 6463 metri quadrati. U quartu pianu tene l'entrata è l'atriu, è i scaleri mecanichi portanu ghjò à u terzu pianu, duv'elli sò piazzati tutte e sale di prughjezzione. U biancu rapresenta l'acqua, mentre chì u bronzu rapresenta i pulsazioni. I motivi d'unde di bronzu si spargenu per i muri, e culonne è u pavimentu, è l'illuminazione ammucciata di u soffittu sustene l'effettu. A sala IMAX adopra toni di grisgiu petra cù sedie di falzu cuoiu grisgiu. I materiali includenu marmura, aluminiu, tela, mochetta è vetru.

The Recognition

About the A' Design Award d'Argentu

Palace Cinema Cuncepimentu Internu di Cinema hè un vincitore di u premiu A' Design Award d'Argentu, una ricunniscenza straordinariamente prestigiosa attribuita à i disegni di alta gamma, splendidi è impressiunanti. I vincitori d'Argentu sò opere tremendamente brillanti è estremamente creative chì illustranu l'espertisa, u talentu è l'acutezza eccezziunali di i so disegnatori. Si aspetta chì Palace Cinema Cuncepimentu Internu di Cinema sia una opera maravigliosa di mostra, rimarchevulemente prufessiunale è prufondamente innuvatrice. Stu disegnu vincitore di u premiu A' Design Award d'Argentu hè una invenzione assai nutevule è ammirata chì benefizia è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Palace Cinema Cuncepimentu Internu di Cinema hè una creazione assai invidiata chì evoca disideri, introduce sentimenti pusitivi è accende stupore è maraviglia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: When the audience and the film are in sync, it is like hearts beating at the same rhythm, pounded by a drum without edges. The rhythm should be astounding and natural. When put into this design, materials were carefully selected so that the beautiful and soothing rhythm will not be over-ridded; that audience who come into this space will go with the flow.
Dimensions & Packaging: Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Area: 6463 sqm
Tags: cinema, interior design, entertainment space, commercial space, renovation project
Production Technology: The two-stories cinema aims to provide a holistic experience for its audience. The fourth floor is the entrance and lobby, next to the counters are the escalators that descend to and from the third floor, where all the screening houses locate. If we are to present the pulse of water, what colour should it be? As the aesthetic shapes, lines and edges are the key things to convey, we decided to keep the colors subtle. White is used to represent water, while bronze is used to represent pulses.
Design Challenge: There are two types of screening houses, the Standard House and IMAX House. IMAX House uses stone grey as the main colour, with mixture of different shades of grey faux leather seats that echo the uniqueness of stones. But not just the seating, even the walls and the floor also joined in to provide a space so comfortable like nature.
Research: Films are fascinating because of the ground it stands is blurry or so-to-speak, it stands on water. In between reality and fantasy, the meanings extracted from films are constantly floating, as light as cloud and as dynamic as water. Are films like mirrors reflecting what is true, or are they merely illusions?
Inspiration: Films are the pulse of water: it can be fierce and it can be mild; water reflects and water rejects. Whether one will end up float on it or get drowned by it, is not a choice but a chance. If you cannot row, maybe you should go with the flow.
Project Duration: The project started in 2017 in Shanghai, China and finished in 2019 in the same place.
Operation Flow: Starting from the entrance, the white colour gives a bright view in general. The ceiling with concealed lighting looks as if the white is being crystallised; creating ripples from this point, the bronze ripple patterns spread across the walls, the columns, and to the floor. At the lobby area, the ceiling outlets were cleverly designed as half-moon shapes, which were made up with wooden stripes painted in bronze colour.
Patents: Copyrights belong to Oft Interiors, 2019.
Team Members: CM Jao, Ken Cheung, Yoyo Au
Image Credits: All images used in the submission was taken by Masato Kawano.