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Weclip Applicazione d'Investimentu Video by Youngchan Lee and Hyeongji Kim

Weclip Applicazione d'Investimentu Video by Youngchan Lee and Hyeongji Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award di Ferru in Mubile Competition Category.


FerruMubile· 2022

Weclip Applicazione d'Investimentu Video

by Youngchan Lee and Hyeongji Kim

Client: Weclip

A' Design Award di Ferru Winner in Mubile Category

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Verified Award Winner

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Colors

The Design

About Weclip Applicazione d'Investimentu Video

Weclip hè una applicazione mobile cuncepita per investisce in cuntenuti video attraversu i token nunfungibili. A piattaforma dà à u cuntenutu video u statutu d'un bè digitale, cusì ogni opera pò esse pussiduta, scambiata è impiegata cum'è un investimentu. I creatori caricanu video è riceve investimenti in cambiu, mentre chì i spettatori ponu cumprà i token di cuntenutu è guadagnà prufitti tramindui a rivendita. A tecnulugia di i token nunfungibili arregistra a pruprietà è riduce l'ambiguità di l'autorìa di i schedarii digitali. Weclip hà per scopu di mette in valore u cuntenutu stessu, al di là di i ricavi publicitarii è di sponsurizazione.

The Recognition

About the A' Design Award di Ferru

Weclip Applicazione d'Investimentu Video hè un vincitore di u premiu A' Design Award di Ferru, una ricunniscenza prestigiosa attribuita à i boni disegni chì rispondenu à i requisiti prufessiunali è industriali aspettati da creazioni ben cuncipite. I vincitori di Ferru dimustranu una grande abilità, una alta specializazione, una cumpresa esperta è a capacità creativa di i so creatori. Si aspetta chì Weclip Applicazione d'Investimentu Video sia una creazione assai apprezzata, ammirata è cara chì hè pratica è innuvatrice. Stu disegnu vincitore di u premiu A' Design Award di Ferru integra e migliori pratiche di u settore è hà caratteristiche tecniche cumpetenti ligate à u sapè fà è à u talentu. Weclip Applicazione d'Investimentu Video hè rispettatu per a so meticulosità è hè cuncipitu per furnisce miglioramenti di a qualità di a vita chì aiutanu à fà di u mondu un locu megliu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
weclip is a new concept video platform that allows you to invest in video content through non-fungible token (nft). provide opportunities for video creators to generate revenue and opportunities for viewers to invest, presenting new possibilities for the digital market.
Dimensions & Packaging
this design is made with Adobe xd. it is based on iPhone X 1125px x 2436px and the icon is designed with 24px x 24px.
Tags
nft, stock, video, content, invest
Production Technology
nft non fungible-token technology
Design Challenge
due to the nature of digital content that exists in virtual form without material form, it was easy to replicate, resulting in a lack of concept of ownership or original author. this characteristic made it difficult to incorporate investment. to solve this problem, we used a blockchain technology called nft (non-fungible token) and incorporated investment into buying and selling content.
Research
we analyze online video content consumption and high investment in cryptocurrency among people in their 20s and 30s in korea through desk research. based on the growth of the nft market that buys and sells digital content through market research, it hypothesized that the most consumed online video content can be used as a means of investment in the future. in addition, marketability was verified through the interviews between real video creators and video content viewers.
Inspiration
the existing online video platform's revenue generation method was limited to advertising and sponsorship, so the value of the content itself was not highlighted. weclip presents the potential for a new marketplace where content can be assetized, invested, and sold by giving digital asset concepts to the video content itself through nft(non-fungible token).
Project Duration
the project started in april 2021 in korea and finished in june 2021 in korea
Operation Flow
simply upload video content and receive investment in content. earn capital gains by selling your content.
Team Members
motion designer : hyeongji kim
researcher : byeongho lee

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