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PortalDA iOSapp Applicazione Mobile di Marketplace by Liubov Maximenkova

PortalDA iOSapp Applicazione Mobile di Marketplace by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 A' Design Award di Bronzu in Mubile Competition Category.


BronzuMubile· 2022

PortalDA iOSapp Applicazione Mobile di Marketplace

by Liubov Maximenkova

A' Design Award di Bronzu Winner in Mubile Category

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Verified Award Winner

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The Design

About PortalDA iOSapp Applicazione Mobile di Marketplace

Portal DA hè un'applicazione mobile chì funziona cum'è un marketplace per i grandi patrimonii aziendali. I centri cummerciali, i magazzini, e fabbriche è l'apparechji speciali sò trà i patrimonii prupone per a vendita. I cumpratori ponu cercà in un classificatore dedicatu di patrimonii aziendali, aduprendu parametri numerosi è a ricerca in testu integrale. Un'infurmazione detallata hè mustrata per ogni categuria di patrimoniu, cusì l'investitori ponu rivisà un'offerta è piglià una decisione prestu. I servizii ligati ponu ancu esse urdinati. L'interfaccia siegue e linee guida stabilite di a piattaforma è hè adattata à i smartphones è i tablets cumuni.

The Recognition

About the A' Design Award di Bronzu

PortalDA iOSapp Applicazione Mobile di Marketplace hè un vincitore di u premiu A' Design Award di Bronzu, una ricunniscenza assai prestigiosa attribuita à i disegni eccellenti chì si distinguenu per a creatività, l'ingegnu è l'acutezza. I vincitori di Bronzu sò artefatti largamente abili è sorprendentemente creativi chì autenticanu a vasta sperienza, l'imaginazione è l'ingegnosità di i so disegnatori. Si aspetta chì PortalDA iOSapp Applicazione Mobile di Marketplace sia un oggettu assai apprezzatu, ammiratu è caru, rimarchevulemente prufessiunale è innuvatore. Stu disegnu vincitore di u premiu A' Design Award di Bronzu incorpora e migliori pratiche di l'arte, di a scienza, di u disegnu è di a tecnulugia è hè eccellente per l'attinzione à i detaglii. PortalDA iOSapp Applicazione Mobile di Marketplace suddisfa splendidamente i bisogni, tocca i disideri, incanta i sentimenti è chjama a curiusità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
Dimensions & Packaging
The applications are adapted to all popular smartphones and tablets on iOS and Android
Tags
portal, distressed assets, real estate
Production Technology
The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
Design Challenge
It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
Research
The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
Inspiration
Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
Project Duration
The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
Operation Flow
Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
Team Members
Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov

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