Wildheart Organics Candele Di Aromaterapia by Angela Spindler is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Argentu in Disignu di Imballaghju Competition Category.
ArgentuImballaghju· 2022
Wildheart Organics Candele Di Aromaterapia
Client: Depot Creative
A' Design Award d'Argentu Winner in Imballaghju Category
Verified Award Winner
Verify Award Status for #137486The Design
About Wildheart Organics Candele Di Aromaterapia
Un look premium per una linea di candele di soia impeccabilmente profumate organiche. L'idea era di scaccià in i rivenditori più altu cù un sguardu chì sustene a qualità di u pruduttu, per esse cumunicatu attraversu a livrea di u produttu. A selezzione di u materiale è a finitura sò chjave per i cunsumatori # 039; percepzioni, da una impressione iniziale à una seconda valutazione più cunsiderata. I culori utilizati sò derivati da e piante è erbe chì facenu ognuna di e fragrances. L'illustrazioni anu una qualità eterea, alludu à l'odore chì si dissipa in l'aria mentre una candela arde.
The Recognition
About the A' Design Award d'Argentu
Wildheart Organics Candele Di Aromaterapia hè un vincitore di u premiu A' Design Award d'Argentu, una ricunniscenza straordinariamente prestigiosa attribuita à i disegni di alta gamma, splendidi è impressiunanti. I vincitori d'Argentu sò opere tremendamente brillanti è estremamente creative chì illustranu l'espertisa, u talentu è l'acutezza eccezziunali di i so disegnatori. Si aspetta chì Wildheart Organics Candele Di Aromaterapia sia una opera maravigliosa di mostra, rimarchevulemente prufessiunale è prufondamente innuvatrice. Stu disegnu vincitore di u premiu A' Design Award d'Argentu hè una invenzione assai nutevule è ammirata chì benefizia è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Wildheart Organics Candele Di Aromaterapia hè una creazione assai invidiata chì evoca disideri, introduce sentimenti pusitivi è accende stupore è maraviglia.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.
Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials. - Dimensions & Packaging
- There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.
52 SKU's, 5 product ranges - Tags
- Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
- Production Technology
- Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars. - Design Challenge
- The project timing was quite tight.
- Research
- On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
- Inspiration
- Whiff of luxury.
It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.
We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges. - Project Duration
- Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019 - Operation Flow
- Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening. - Team Members
- Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching
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