Oliv Imballu per Oliu d'Aliva by Victor Weiss is a highly esteemed winner of the very prestigious 2023 A' Design Award d'Argentu in Disignu di Imballaghju Competition Category.
ArgentuImballaghju· 2023
Oliv Imballu per Oliu d'Aliva
by Victor Weiss
Client: Victor Weiss
A' Design Award d'Argentu Winner in Imballaghju Category
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- Verified Award Winner
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The Design
About Oliv Imballu per Oliu d'Aliva
Oliv hè un cuncepimentu d'imballu per una marca svedese d'oliu d'aliva extra vergine. A buttiglia principale hè fatta di vetru borosilicatu cù una finitura lucida chì palesa u culore di l'oliu. L'oliu d'aliva hè di solitu vendutu in vetru tintu o in scatule di latta per limità l'esposizione à u sole. Una cumbinazione di vetru brevettata hè stata sviluppata cù un fabbricante partenariu per mantene l'oliu visibile è prutege a so qualità. Una seconda buttiglia, per un oliu arumatizatu, porta una etichetta opaca stampata à a manu cù una lamina turchina texturata. A scatula nera hè piena di legnu di hinoki trinciatu.
The Recognition
About the A' Design Award d'Argentu
Oliv Imballu per Oliu d'Aliva hè un vincitore di u premiu A' Design Award d'Argentu, una ricunniscenza straordinariamente prestigiosa attribuita à i disegni di alta gamma, splendidi è impressiunanti. I vincitori d'Argentu sò opere tremendamente brillanti è estremamente creative chì illustranu l'espertisa, u talentu è l'acutezza eccezziunali di i so disegnatori. Si aspetta chì Oliv Imballu per Oliu d'Aliva sia una opera maravigliosa di mostra, rimarchevulemente prufessiunale è prufondamente innuvatrice. Stu disegnu vincitore di u premiu A' Design Award d'Argentu hè una invenzione assai nutevule è ammirata chì benefizia è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Oliv Imballu per Oliu d'Aliva hè una creazione assai invidiata chì evoca disideri, introduce sentimenti pusitivi è accende stupore è maraviglia.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Oliv is an Extra Virgin Olive Oil brand from Sweden. One of the pioneers to grow Frantoio trees in Sweden and export world wide. They produce a high quality and exclusive product.
- Dimensions & Packaging
- - 1. Standard Oliv pack
265.1mm
500 ml
675g
- 2. "Tequila" Style Bottle (special flavored)
174.1mm
375ml
420g - Tags
- Branding, Packaging, Olive, Oil, Swedish, Sweden, Elegant, Pack, Box, Clean, Minimal, Oliv, Textures, Weiss, VictorWeiss, Extravirgin,
- Production Technology
- For the primary product bottle, we went for a glass with glossy finish that reflects in the light and is great for showcasing vibrant colors. For the secondary product bottle, a specialty Oil that carries peppery notes on the finish (arugula and mustard greens) we chose a clean, hand printed matte label with blue textured foil on the logo. Both bottles are made from Borosilicate glass. The box is all black in color and the logo in matte. The box is filled with finely shredded timber made of hinoki wood, most popular for its fragrance.
- Design Challenge
- The most challenging part of this project was the choice of the glass. As it should be elegant and sustainable, but most importantly preserve the product quality. To display the color of the Extra Virgin Olive oil, was also a priority for Emma. Usually olive oil packagings will be in tinted glass or tins to avoid exposure to sunlight. However, along with a partner manufacturer, we were able to put together a patent combination of Borosilicate glass and specific ingredients (confidencial) which created the perfect material; a unique semi clear glass that maintains the visibility and the product quality of the Extra Virgin Olive Oil.
- Research
- Emma Olsson, the founder, aims to show the world that it is possible to grow Frantoio trees and produce olive oil in the cold weather of Sweden. This is unique because Frantoio trees are commonly known to require a Mediterranean-like climate in order to survive. In honor of this iconic fact we chose to include the Swedish flag into the branding and packaging. Through this we aim to inspire pride in the swedish market and spark curiosity of other nations.
- Inspiration
- From a beautiful Frantoio tree farm in Sweden, to a strong online presence. Oliv is the perfect combination of quality, class and modernity. We are inspired by the minimalist movement to create a clean and bold design.
- Project Duration
- The project started in May 2020, and was completed in November 2020. The Victor Weiss Studio is located in Blumenau, Brazil and Oliv is from Skane in Sweden. The brand launch is expected in early 2023 as it has faced challenges since the pandemic.
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