Kurimu Ice Cream Imballaghju per Gelatu by Lance Francisco

Kurimu Ice Cream Imballaghju per Gelatu by Lance Francisco is a highly esteemed winner of the very prestigious 2024 A' Design Award di Bronzu in Disignu di Imballaghju Competition Category.

BronzuImballaghju· 2024

Kurimu Ice Cream Imballaghju per Gelatu

by Lance Francisco

Client: Lance Francisco

A' Design Award di Bronzu Winner in Imballaghju Category

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Verified Award Winner

Verify Award Status for #158814

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Colors

The Design

About Kurimu Ice Cream Imballaghju per Gelatu

Kurimu hè un cuncepimentu d'imballaghju per gelatu di gamma alta venditu in cuntenitori di pinta. U disegnu riflette u minimalisimu giapunese, cù una illustrazione simplice per ogni prufumu. Un cartone durevule hè statu sceltu per a so resistenza, è e illustrazioni sò state creati cù un software digitale. A stampa offset hè stata aduprata per mantene i culori coerenti, è i prototipi sò stati pruvati per a so funziunalità. A messa in pagina discreta manteni l'attenzione nant'à u pruduttu, mentre presenta sempre l'infurmazioni necessarie. U risultatu sustene u caratteru artigianale di a marca.

The Recognition

About the A' Design Award di Bronzu

Kurimu Ice Cream Imballaghju per Gelatu hè un vincitore di u premiu A' Design Award di Bronzu, una ricunniscenza assai prestigiosa attribuita à i disegni eccellenti chì si distinguenu per a creatività, l'ingegnu è l'acutezza. I vincitori di Bronzu sò artefatti largamente abili è sorprendentemente creativi chì autenticanu a vasta sperienza, l'imaginazione è l'ingegnosità di i so disegnatori. Si aspetta chì Kurimu Ice Cream Imballaghju per Gelatu sia un oggettu assai apprezzatu, ammiratu è caru, rimarchevulemente prufessiunale è innuvatore. Stu disegnu vincitore di u premiu A' Design Award di Bronzu incorpora e migliori pratiche di l'arte, di a scienza, di u disegnu è di a tecnulugia è hè eccellente per l'attinzione à i detaglii. Kurimu Ice Cream Imballaghju per Gelatu suddisfa splendidamente i bisogni, tocca i disideri, incanta i sentimenti è chjama a curiusità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Kurimu's packaging embodies Japanese minimalism with flavor-centric illustrations. This fusion of tradition and modernity elevates Kurimu to a premium brand, enhancing the consumer experience and reinforcing its artisanal image.
Dimensions & Packaging: Label: Top width & diameter 284mm x Bottom width & diameter 229mm x height 90mm
Top Label: Diameter 93mm
Tags: Kurimu, Ice Cream, Packaging Design, Japanese, Minimalism, Premium, Artisanal, Minimalist, Culture, Pint
Production Technology: Kurimu's packaging blends traditional and modern techniques. Durable paperboard was chosen for quality, while digital software crafted minimalist illustrations capturing each flavor. Precision offset printing ensured consistent colors, and prototypes were rigorously tested for functionality. This comprehensive approach delivered a visually stunning and cohesive packaging experience for Kurimu ice cream.
Design Challenge: The creative challenge was distinguishing minimalism from oversimplification. Balancing simplicity while conveying essential information without excessive reduction was key. Careful consideration of design elements like typography and iconography maintained visual appeal and informativeness. Iterative testing and feedback refined the design, effectively showcasing Kurimu's premium handcrafted ice cream while embodying minimalism.
Research: Market research and design analysis were conducted to understand ice cream packaging preferences and create a design aligning with the brand's vision and target audience. Competitor analysis and cultural semiotics provided insights into consumer behavior and design trends. This informed approach resulted in a unique packaging design enhancing brand recognition, consumer engagement, and sales.
Inspiration: The inspiration for this project came from Japanese minimalist culture and aesthetics, reflecting Kurimu's premium quality and vision. Extensive research into Japanese design philosophy guided the project, resulting in a harmonious fusion of visual appeal and brand essence.
Project Duration: The project started in August 2020 in Manila, Philippines.
Operation Flow: Interacting with Kurimu's packaging is intuitive and engaging. Customers are drawn to the minimalist design and unique flavor illustrations. Opening the packaging brings anticipation and delight, enhanced by quality materials. The simplicity keeps focus on the ice cream, creating a seamless and enjoyable experience.
Patents: Copyright, Lance Francisco.