Free Estonian L'intrattenimentu by Olga Raag

Free Estonian L'intrattenimentu by Olga Raag is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argentu in Belle Arti Competition Category.

ArgentuBelle Arti· 2020

Free Estonian L'intrattenimentu

by Olga Raag

Client: KLG Eesti AS

A' Design Award d'Argentu Winner in Belle Arti Category

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Colors

The Design

About Free Estonian L'intrattenimentu

In questa unica opera d'arte, Olga Raag hà adupratu ghjurnali estoni di l'annu quandu a vittura hè stata originariamente prodotta in u 1973. I ghjurnali gialli di a Biblioteca Naziunale sò stati fotografichi, puliti, adattati è editati per esse aduprati annantu à u prugettu. U risultatu finale hè statu stampatu nantu à materiale speciale adupratu per e vitture, chì dura 12 anni, è ci hè vulsutu 24 ore per applicà. L'estone gratis hè una vittura chì atraia l'attenzione, circundendu e persone cun energia positiva è emozioni nostalgiche, zitiddine. Invita curiosità è impegnu da tutti.

The Recognition

About the A' Design Award d'Argentu

Free Estonian L'intrattenimentu hè un vincitore di u premiu A' Design Award d'Argentu, una ricunniscenza straordinariamente prestigiosa attribuita à i disegni di alta gamma, splendidi è impressiunanti. I vincitori d'Argentu sò opere tremendamente brillanti è estremamente creative chì illustranu l'espertisa, u talentu è l'acutezza eccezziunali di i so disegnatori. Si aspetta chì Free Estonian L'intrattenimentu sia una opera maravigliosa di mostra, rimarchevulemente prufessiunale è prufondamente innuvatrice. Stu disegnu vincitore di u premiu A' Design Award d'Argentu hè una invenzione assai nutevule è ammirata chì benefizia è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Free Estonian L'intrattenimentu hè una creazione assai invidiata chì evoca disideri, introduce sentimenti pusitivi è accende stupore è maraviglia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is unique,first in the World.I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply.New Old car.ZAZ968A.1973y.A car that draws attention, surrounding us with positive energy and nostalgic, childhood emotions which many people can relate to. It invites curiosity and engagement from everyone who sees it.
Dimensions & Packaging: I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars-fullwrap, which lasts for 12 years, and which took 24 hours to apply.
Tags: car , design , new ,old , first , unique , beautiful
Production Technology: I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply,
Print and fullwrap.
Design Challenge: Hardest part was to find New idea for old car.
Research: The project started in June 2019 in Estonia and finished in september 2019
Inspiration: I was inspired by this old car and an interesting time in the Soviet Union in 1973. A good chance to review were the newspapers from that year.
Project Duration: This car was designed in Estonia,2019. For Special occassions like weddings,birthdays,graduation etc.
Operation Flow: This car was designed for Special occassions like weddings,birthdays,graduation etc.
Team Members: video by Martin Lauri.
printed by "Valge Elevant Reklaam".Trükk & fullwrap.
Image Credits: Image #1:Photographer Martin Lauri,Car,2019.Image #2:Photographer Martin Lauri,Car,2019.Image #3:Photographer Martin Lauri,Car,2019.Image #4:Photographer Martin Lauri,Car,2019.Image #5:Photographer Martin Lauri,Car,2019.
Video:Martin Lauri,Free Estonian,2019.