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Human and Sea Série digitálních ilustrací by Liu Xiaorong and Huo Kai

Human and Sea Série digitálních ilustrací by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 Bronzová cena A' Design Award in Výtvarné umění Competition Category.


BronzVýtvarné umění· 2020

Human and Sea Série digitálních ilustrací

by Liu Xiaorong and Huo Kai

Client: Northeastern University

Bronzová cena A' Design Award Winner in Výtvarné umění Category

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Verified Award Winner

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The Design

About Human and Sea Série digitálních ilustrací

Human and Sea je série digitálních uměleckých ilustrací zabývajících se vztahem mezi člověkem a oceánem. Ilustrace využívají surrealistický styl a formu koláže. Ženské postavy se objevují mezi rybami, korály a mořskými řasami spolu s odpadem zanechaným ve vodě. Harmonie mezi člověkem a oceánem je oslavována, zatímco znečištění a ničení oceánu je kritizováno. Každý obraz je vytvořen na grafickém tabletu pomocí softwaru pro digitální malbu. Série je připravena pro tisk i online média s cílem podpořit ochranu moří.

The Recognition

About the Bronzová cena A' Design Award

Human and Sea Série digitálních ilustrací je vítězem Bronzové ceny A' Design Award, vysoce prestižního uznání udělovaného vynikajícím designům, které se vyznačují kreativitou, vynalézavostí a bystrostí. Bronzoví vítězové jsou hojně zručné a nápadně kreativní artefakty, které dosvědčují rozsáhlé zkušenosti, představivost a vynalézavost svých designérů. Očekává se, že Human and Sea Série digitálních ilustrací bude vysoce ceněným, obdivovaným a milovaným předmětem, pozoruhodně profesionálním a inovativním. Tento design, který získal Bronzovou cenu A' Design Award, zahrnuje osvědčené postupy v umění, vědě, designu a technologiích a vyniká pozorností k detailu. Human and Sea Série digitálních ilustrací nádherně uspokojuje potřeby, dotýká se tužeb, okouzluje city a oslovuje zvědavost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
Dimensions & Packaging
The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
Tags
Human, Ocean, Digital art, Illustration, Destruction, Harmony
Production Technology
Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
Design Challenge
The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
Research
In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
Inspiration
The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
Project Duration
The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
Operation Flow
The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
Team Members
Design Director:Huo Kai, Illustrator: Liu Xiaorong
Image Credits
Liu Xiaorong and Huo Kai, 2019.

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