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Twilight Interiérový design komerčního prostoru by Dot Dot Studio and Process Ltd.

Twilight Interiérový design komerčního prostoru by Dot Dot Studio and Process Ltd. is a highly esteemed winner of the very prestigious 2021 Bronzová cena A' Design Award in Interiér Competition Category.


BronzInteriér· 2021

Twilight Interiérový design komerčního prostoru

by Dot Dot Studio and Process Ltd.

Client: Dot Dot Studio

Bronzová cena A' Design Award Winner in Interiér Category

10,789

Verified Award Winner

Verify Award Status for #106785

Colors

The Design

About Twilight Interiérový design komerčního prostoru

Tento projekt využívá prostorové vyprávění k tomu, aby návštěvníky vtáhl do příběhu, vášně a původu každého nápoje, díky čemuž jsou suroviny a jejich dojemná historie v prostoru hmatatelné. Prodejna je navržena tak, aby v jednu chvíli hostila pouze jednu skupinu, a nabízí tak exkluzivní, intimní zážitek, při kterém mohou hosté zapojit všech pět smyslů a naplno ocenit vzácnou podstatu produktu. Celkový zážitek nejen podporuje mezilidské propojení, ale zároveň propojuje vztah mezi lidmi, prostředím a vzájemný dialog mezi jednotlivými prostory.

The Recognition

About the Bronzová cena A' Design Award

Twilight Interiérový design komerčního prostoru je vítězem Bronzové ceny A' Design Award, vysoce prestižního uznání udělovaného vynikajícím designům, které se vyznačují kreativitou, vynalézavostí a bystrostí. Bronzoví vítězové jsou hojně zručné a nápadně kreativní artefakty, které dosvědčují rozsáhlé zkušenosti, představivost a vynalézavost svých designérů. Očekává se, že Twilight Interiérový design komerčního prostoru bude vysoce ceněným, obdivovaným a milovaným předmětem, pozoruhodně profesionálním a inovativním. Tento design, který získal Bronzovou cenu A' Design Award, zahrnuje osvědčené postupy v umění, vědě, designu a technologiích a vyniká pozorností k detailu. Twilight Interiérový design komerčního prostoru nádherně uspokojuje potřeby, dotýká se tužeb, okouzluje city a oslovuje zvědavost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project aims to create a spatial narration, through which customers have come to understand the story behind the beverage they drink as well as the provenance of ingredients. The store is designed to serve one group of clients at a time, encouraging them to appreciate the product with all the senses and feel its worth with the heart. The overall experience helps to facilitate not only interaction between people but also spiritual conversation between human among alternative spaces.
Dimensions & Packaging
42 Meter Square
Tags
Interior, Design, Primona, Commercial, Healthy, Beverage
Production Technology
We use high reflectivity of metal and mirror to create a sensual world. It is multi-dimensional and pervasive. The main source of illumination feels as warm as the Sun and stars, mimicking the warmth that chicken essence brings to the body and soul. From afar, mountains glitter gold in the Sun. Sapphire blue velvet and marble floor are intersected by golden lines as if rays of light, guiding the eye to the brand’s logo. As the centerpiece of the store, the sapphire blue counter appears to float on the marble ground, adding a sense of distinctiveness to the product.
Design Challenge
It is a bold project, trying to make customers understand the history and culture behind the traditional brand over a 65ml cup of beverage. The space plays an important role. It flows and reflects like rays of golden light, recalling the nourishing nectar of chicken essence. We have created an astonishing space. It is warm and impressive like the product, converting those who have experienced it into endorsers.
Research
Through contemporary design, we attempt to evoke a sense of being surrounded by nature during the 30-minute beverage experience provided by the store. Customers’ attention is guided by the contrasting color palette that dominates the storefront into the center of the interior. Inside, large titanium lattices reflect the hubbub of city streets, and at the same time, invoke longing for nature in people’s mind. Desire, imagination and reality intertwine, creating a kaleidoscope of reflections and imagery.
Inspiration
The Goal: To create an overall experience with the product, where the space plays an important role.
The Method: Reflections on metal lattices create a sense of illusion where nature imagery and reality intertwine
The Impact: To create a leisure space and bring healthy concepts to the neighboring communities.
Project Duration
The Interior project started in March 2018 and finished in March 2019 in Taipei, Taiwan.
Operation Flow
In response to today's health-conscious society, the product aims to put emphasis on the trusting relationship between people. We believe that the simpler the product, the stronger the message behind it should be. Through a seemingly authentic cup of chicken essence, the brand attempts to inspire customers to experience the traditional culture and healthy philosophy, in the meantime, appreciate the natural and aesthetic environment.
Team Members
Director of Design: Min-Chin HSU
Designer: Hsiao-Chieh CHOU

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