BSTN Raffle Box Na Tenisky by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 Stříbrná cena A' Design Award in Reklama Competition Category.
StříbroReklama· 2021
BSTN Raffle Box Na Tenisky
Client: Brainartist GmbH
Stříbrná cena A' Design Award Winner in Reklama Category
Verified Award Winner
Verify Award Status for #112712The Design
About BSTN Raffle Box Na Tenisky
Úkolem bylo navrhnout a vyrobit akční figurku pro botu Nike. Jelikož tato bota kombinuje bílý design hadí kůže se zářivě zelenými prvky, bylo jasné, že akční figurka bude hadí figurka. Designéři načrtli a zoptimalizovali figurku ve velmi krátké době jako akční figurku ve stylu známých akčních hrdinů. Poté navrhli malý komiks s příběhem a vyrobili tuto figurku ve 3D tisku s kvalitním obalem.
The Recognition
About the Stříbrná cena A' Design Award
BSTN Raffle Box Na Tenisky je vítězem Stříbrné ceny A' Design Award, mimořádně prestižního uznání udělovaného designům nejvyšší kvality, nádherným a působivým. Stříbrní vítězové jsou nesmírně brilantní a mimořádně kreativní díla, která dokládají vynikající odbornost, talent a bystrost svých designérů. Očekává se, že BSTN Raffle Box Na Tenisky bude nádherným, reprezentativním dílem, pozoruhodně profesionálním a hluboce inovativním. Tento design, který získal Stříbrnou cenu A' Design Award, je vysoce pozoruhodný, obdivovaný vynález, který prospívá a posouvá hranice umění, vědy, designu a technologií. BSTN Raffle Box Na Tenisky je výtvor, kterému mnozí závidí, který vyvolává touhy, přináší pozitivní pocity a vzněcuje úžas a údiv.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.
But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.
From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.
And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene. - Dimensions & Packaging
- Hero: 30cm
Box : 40cm - Tags
- 3d Printing, Packaging, Design, Raffle, Limited Edition,
- Production Technology
- 3D-Printing for Figure
Plastic and cardboard for the Box - Design Challenge
- Timetable from idea to delevering: 6 Weeks
- Research
- The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
- Inspiration
- By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern. - Project Duration
- The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
- Team Members
- Ralf Kauffmann
Martin Stüwe
Chris Maier - Image Credits
- Copyright by Brainartist, Nike and BSTN.
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