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RNMS Totebag Nákupní taška by Daehyeon Kim

RNMS Totebag Nákupní taška by Daehyeon Kim is a highly esteemed winner of the very prestigious 2021 Stříbrná cena A' Design Award in Doplňky Competition Category.


StříbroDoplňky· 2021

RNMS Totebag Nákupní taška

by Daehyeon Kim

Client: Rnms

Stříbrná cena A' Design Award Winner in Doplňky Category

Colors

The Design

About RNMS Totebag Nákupní taška

Taška RNMS Totebag je nákupní taška, kterou lze nosit i jako crossbody kabelku. Design je založen na barevném kontrastu. Tělo, ucho, logo a písmena jsou zobrazeny vždy v jiné barvě, zatímco vnější tvar zůstává jednoduchý, aby pozornost zůstala upřena na barvu. Taška je vyrobena z PVC plachtoviny, odolné a voděodolné tkaniny, která se používá také na plachty nákladních automobilů a venkovní reklamní poutače. Lesklý povrch dělá barvy bohatšími. Vnitřní kapsa pojme telefon nebo peněženku. Nabízí se šest barev popruhu a ucho lze zobrazit nebo skrýt.

The Recognition

About the Stříbrná cena A' Design Award

RNMS Totebag Nákupní taška je vítězem Stříbrné ceny A' Design Award, mimořádně prestižního uznání udělovaného designům nejvyšší kvality, nádherným a působivým. Stříbrní vítězové jsou nesmírně brilantní a mimořádně kreativní díla, která dokládají vynikající odbornost, talent a bystrost svých designérů. Očekává se, že RNMS Totebag Nákupní taška bude nádherným, reprezentativním dílem, pozoruhodně profesionálním a hluboce inovativním. Tento design, který získal Stříbrnou cenu A' Design Award, je vysoce pozoruhodný, obdivovaný vynález, který prospívá a posouvá hranice umění, vědy, designu a technologií. RNMS Totebag Nákupní taška je výtvor, kterému mnozí závidí, který vyvolává touhy, přináší pozitivní pocity a vzněcuje úžas a údiv.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
RNMS considers color contrast the most important thing. Each part of the bag is expressed in different colors. The exterior is as simple as possible so that you can concentrate on the color. And there is a pocket inside the bag, so you can store your cell phone, wallet, etc. And this bag has waterproof function. There are 6 colors in the strap, so you can choose according to your preference. Also, you can show the handle or not depending on your preference when you carry a bag.
Dimensions & Packaging
width 300mm x depth 55mm x height 300mm
Tags
bag,rnms,totebag,crossbag,rnms bag,color bag,colorful
Production Technology
This totebag is made of pvc tarpaulin.
First of all, the most outstanding feature is gloss. This feature makes the color richer. But above all, the essence of a bag is a tool to hold and carry around, and in order to do that, it must be sturdy.
Pvc Tarpaulin is a fabric that is commonly used as a truck awning or outdoor signboard, but it can be said that it is a good example to prove its durability only for this purpose, and it has not only durability but also waterproof function.
This fabric was chosen because it has attractive features in many ways.
Design Challenge
The most difficult part is harmony of colors. Excluding the bag strap, there are a total of four colors that must harmonize with each other in the bag (body, handle, logo, alphabet). There are countless colors in the world, and among them, there are many colors that harmonize with each other, but it is not easy to find them. This is the most difficult part not only when designing RNMS totebag, but also when designing other products.
Research
RNMS always focuses on'color contrast' to make products. This is the identity of RNMS. First, the r,n,m,s alphabet was engraved in the center of the product so that the brand of RNMS could be remembered in one dimension. In addition, the appearance of the product was designed to be as simple as possible. This is so that you can concentrate on the color. So, the bag was composed of body, handle, logo, alphabet, and these elements were represented in different colors. In addition, by making the color of the bag string in 6 different colors, it was envisioned to express a more diverse color contrast.
Inspiration
In designing the product, no object or environment was the inspiration. In other words, it doesn't refer to any reference, it doesn't have anything, it starts from zero. And, I focused on the unconsciousness and improvisation. If I have been thinking and researching for a long time, or having the consciousness to continue completing the product, this has been a hindrance. In other words, it is essential to show the identity of RNMS, but it will keep trying to show something different.
Project Duration
The idea of RNMS tote bag didn't take long.
As I said in inspiration, I did not think about it for a long time to make this product, or study or analyze it after being influenced by an object. This product was designed around May 2020 and launched in June 2020, and was awarded the K-design, one of the three major design awards in Asia. And this year, it also won the Asia Design Prize (Karim Rashid is the chairman of the jury).
Operation Flow
This totebag can be carried around or worn like a cross bag. Since there is a bag strap hanger inside the bag, it can also be used as a cross bag. There are a total of 6 color bag straps, so you can choose according to your style.
And when used as a crossback, you can make the handle invisible. You can carry it with the handle exposed, or you can carry it with the handle inside. In other words, it becomes two styles of crossback.
Patents
Copyrights belong to RNMS, 2020
Image Credits
Image #1:Photographer jaeyoun park, 2020
Image #2:Photographer jaeyoun park, 2020
Image #3:Photographer jaeyoun park, 2020
Image #4:Photographer jaeyoun park, 2020
Image #5:Photographer jaeyoun park, 2020

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