The Wine Barrel Classic Obal by Antonia Skaraki

The Wine Barrel Classic Obal by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 Železná cena A' Design Award in Design obalů Competition Category.

ŽelezoObaly· 2022

The Wine Barrel Classic Obal

by Antonia Skaraki

Client: The Wine Barrel

Železná cena A' Design Award Winner in Obaly Category

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Verified Award Winner

Verify Award Status for #129344

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Colors

The Design

About The Wine Barrel Classic Obal

Designéři představili vinný sud v jeho přirozeném prostředí – v sudu. Využili kódy vinné degustace (sklep, sudy, toky) a prolomili stereotypy lahvového vína. Obal navrhli tak, aby vinný sud komunikoval kvalitu vína odebíraného přímo ze sudu a zvrátil zažitou představu, že dobré víno může existovat pouze ve skleněné nádobě.

The Recognition

About the Železná cena A' Design Award

The Wine Barrel Classic Obal je vítězem Železné ceny A' Design Award, prestižního uznání udělovaného dobrým designům, které splňují profesní a průmyslové požadavky očekávané od dobře navržených výtvorů. Železní vítězové prokazují velké dovednosti, vysokou specializaci, odborné porozumění a tvůrčí kapacitu svých tvůrců. Očekává se, že The Wine Barrel Classic Obal bude vysoce ceněným, obdivovaným a oblíbeným výtvorem, který je praktický a inovativní. Tento design, který získal Železnou cenu A' Design Award, integruje osvědčené postupy odvětví a má kompetentní technické vlastnosti spojené s know-how a talentem. The Wine Barrel Classic Obal je vážen pro svou důkladnost a je navržen tak, aby poskytoval zlepšení kvality života, která pomáhají činit svět lepším místem.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat.
Dimensions & Packaging: Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
Tags: Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
Production Technology: TheWineBarrel was made out of cardboard and it’s easily recycleable.
Design Challenge: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
Research: Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
Inspiration: TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
Project Duration: The Project Started in October 2020 in Athens and is still ongoing.
Operation Flow: TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Team Members: Greative Director: Antonia Skaraki
Art Director: Andreas Deskas