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Synchron Stolní Hodiny by Farzan Shamasblou

Synchron Stolní Hodiny by Farzan Shamasblou is a highly esteemed winner of the very prestigious 2023 Bronzová cena A' Design Award in Bytové doplňky Competition Category.


BronzBytové doplňky· 2023

Synchron Stolní Hodiny

by Farzan Shamasblou

Client: Pratic Studio

Bronzová cena A' Design Award Winner in Bytové doplňky Category

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Verified Award Winner

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Colors

The Design

About Synchron Stolní Hodiny

Synchron jsou univerzální analogové hodiny, které současně zobrazují oficiální čas různých zemí. Na rozdíl od digitálních hodin tyto stolní hodiny zobrazují na všech místech identický obraz, tj. staví do kontrastu mechanické chápání času s jeho libovolným vnímáním. Koncept je o problematické konfrontaci s časem a je vzat z kritické perspektivy, která uznává hodiny jako symbol práce v digitálním věku. Typ estetiky ve výkonu, který je v dnešní době považován za zbytečný dekorativní předmět, od kterého se očekává, že bude fungovat nepřetržitě.

The Recognition

About the Bronzová cena A' Design Award

Synchron Stolní Hodiny je vítězem Bronzové ceny A' Design Award, vysoce prestižního uznání udělovaného vynikajícím designům, které se vyznačují kreativitou, vynalézavostí a bystrostí. Bronzoví vítězové jsou hojně zručné a nápadně kreativní artefakty, které dosvědčují rozsáhlé zkušenosti, představivost a vynalézavost svých designérů. Očekává se, že Synchron Stolní Hodiny bude vysoce ceněným, obdivovaným a milovaným předmětem, pozoruhodně profesionálním a inovativním. Tento design, který získal Bronzovou cenu A' Design Award, zahrnuje osvědčené postupy v umění, vědě, designu a technologiích a vyniká pozorností k detailu. Synchron Stolní Hodiny nádherně uspokojuje potřeby, dotýká se tužeb, okouzluje city a oslovuje zvědavost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Synchron is a universal analog clock that displays the official time of 27 different countries simultaneously. Unlike digital clocks, this desk clock displays a similar situation in all time zones, ie, it contrasts the mechanical understanding of time with its arbitrary understanding. Time zones can also be customized based on the user's desired locations.
Dimensions & Packaging
Product: 90 mm x 130 mm x 80 mm
Packaging: 115 mm x 155 mm x 85 mm
Tags
world clock, analog clock, concrete clock, dst switch, desk clock
Production Technology
The frame of the clock is made of polypropylene fiber reinforced concrete fabricated by manual molding method and the discs have various models with different materials, includes aluminum and coated PVC sheet cut and engraved by CNC. This clock also uses a simple movement mechanism.
Design Challenge
The most important challenge was changing the DST status. So, there are two daylight saving and standard time sides for the hour disk. On the daylight saving time side, the time differences between the places (daylight saving time in the Northern Hemisphere) and other places have been applied.
Research
The concept of Synchron is taken from a theoretical perspective that recognizes the analog clock as a symbol of labor in the digital age. As digital displays embedded in everyday objects constantly remind us about the importance of time, analog clocks are more or less useless, and also they are decorative objects that can only be expected to work continuously. Synchron tries to answer the question of how a design focused on mechanical performance can institutionalize an anti-design approach.
Inspiration
Unconventional statement of time besides normal functionality; that is to say, Problematic confrontation with time is the main idea of this decorative clock. A type of aesthetic in performance, that in the present age is considered as an object possessing a formal and decorative perspective.
Project Duration
The design project started in November 2018 and finished in December 2019 in Tehran, IRAN.
Operation Flow
In this clock, two discs are used instead of the usual hour hands such that each of the half-lines represents the hour hand of the place whose name is engraved on the top of that line, and the small line on the small disk is the minute-hand. Some hour hands lines lead to a circle sign which indicates that, in contrast to other locations, the minute-hand of the location is a small circle on a small disk.
Image Credits
Image #1: Photographer Hamed Fakharan, 2022.
Image #2: Photographer Hamed Fakharan, 2022.
Image #3: Photographer Hamed Fakharan, 2022.
Image #4: Photographer Pegah Safa, 2022.
Image #5: Photographer Hamed Fakharan, 2022.

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