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Or Atelier Maloobchodní prostor by Las Design

Or Atelier Maloobchodní prostor by Las Design is a highly esteemed winner of the very prestigious 2023 Bronzová cena A' Design Award in Interiér Competition Category.


BronzInteriér· 2023

Or Atelier Maloobchodní prostor

by Las Design

Client: Las Design

Bronzová cena A' Design Award Winner in Interiér Category

Colors

The Design

About Or Atelier Maloobchodní prostor

Or Atelier je multibrandová módní prodejna umístěná v čínském Čchung-čchingu. Interiér je inspirován starověkou řeckou architekturou, zejména elegantní strukturou klasického sloupu. Dřevěné sloupy tvoří vinoucí se cestu, díky čemuž si každý návštěvník může zvolit svou osobní trasu prodejnou. Čtverce a kruhy se kombinují a vytvářejí v prostoru neustálou proměnlivost. Stěny pokrývá žlutý travertin, zatímco na fasádu a pokladní pult je použit turkysový kámen. Vystavovací pulty jsou vyrobeny z nerezové oceli a látkové sedačky dodávají prostoru měkký, příjemný akcent.

The Recognition

About the Bronzová cena A' Design Award

Or Atelier Maloobchodní prostor je vítězem Bronzové ceny A' Design Award, vysoce prestižního uznání udělovaného vynikajícím designům, které se vyznačují kreativitou, vynalézavostí a bystrostí. Bronzoví vítězové jsou hojně zručné a nápadně kreativní artefakty, které dosvědčují rozsáhlé zkušenosti, představivost a vynalézavost svých designérů. Očekává se, že Or Atelier Maloobchodní prostor bude vysoce ceněným, obdivovaným a milovaným předmětem, pozoruhodně profesionálním a inovativním. Tento design, který získal Bronzovou cenu A' Design Award, zahrnuje osvědčené postupy v umění, vědě, designu a technologiích a vyniká pozorností k detailu. Or Atelier Maloobchodní prostor nádherně uspokojuje potřeby, dotýká se tužeb, okouzluje city a oslovuje zvědavost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
OR means option right. It represents originality, freedom, breakthrough and applicability. OR is not only a multi-brands fashion store, but also an incubator for cutting-edge designers. Advocating the spirts of independent aesthetics and self-maintaining, OR integrates entertainment, commerce, contemporary art and culture and other resources to define a fashionable lifestyle with extraordinary experiences and constant values.
Dimensions & Packaging
The wall-covering material - yellow travertine, contrasted with turquoise stone used for store facade and cashier embellished with deep and shallow white contexts, interprets the close relationship between green mountain and hill stones, displaying natural beauty and restrained elegance of luxury. A serene and minimal ambience is offered by a soothing color palette filled with plenty of pale timber and muted browns.
Tags
Originality, Freedom, Breakthrough, Applicability, Independent
Production Technology
Drawing on the graceful structure of Greek column, the most prominent element in ancient Greek architecture, we form a winding movement line, so that everyone could customize his/her movement line and continue to explore and discover by himself/herself. Square and circle, twists and turns, endow the space with endless changes. Wood columns not only convey oriental elegance in color, but also inherit classical European-style structure.
Design Challenge
How to balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
How to distinguish itself from intensely competitive Chongqing's fashion market.
Research
OR looks for new expression ways which fit today's trends, with the younger design language, balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
Inspiration
OR's space design doesn't follow contemporary trend with rapid changes or popular color of different seasons, but is inspired by the pioneer of European architecture - ancient Greek architecture. Seamlessly blending eastern aesthetics and western techniques, our designers remove redundancy and complexity wherever possible, constantly search for the perfect balance between straightest lines and smoothest circles, and finally endow the space with quiet beauty in the understated.
Project Duration
The project started in December 2021 in Chongqing and finished in January 2022 in Starlight 68Plaza,Chongqing.
Operation Flow
Bronze sofa and turquoise stone highlighted from the overall wood color scheme, impart positive vibes to the space, and elaborate a breath of exquisite elegance. While the display counters are made of stainless steel, the fabric sofa and other soft materials create a gentle touch. While marble meets suede to create tension, the naturally formed texture on the former and customized pattern on the latter connect the nature and manmade.
Image Credits
INSPACE, 2022

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