Stříbro Obaly · 2024
Life-Space Slimram Obal pro probiotický doplněk stravy
- Stříbrná cena A' Design Award 2024 in Obaly
- CLIENT: Creative Department of BY-HEALTH Pharmaceutical Co., Ltd.
- Estimated Number of Design Views: 33,192
- Verification code 635F9F861B · Verify this award
Colors
About Life-Space Slimram Obal pro probiotický doplněk stravy
Slimram je obal pro probiotický doplněk stravy určený k zeštíhlení pasu u žen. Tvar krabičky kopíruje křivku ženského pasu, takže funkce produktu je vyjádřena přímým způsobem. Rozmanité vzory na povrchu odkazují na změny v lidském mikrobiomu. Značková modrá barva je kombinována se zářivými doplňkovými barvami. Krabička je vyrobena z recyklovatelného PET a měří 80 x 39 x 160 milimetrů. Na povrchu je použito laserové horké ražení a slepotisk. Cílem designu je odlišit produkt od standardních probiotických kartonových obalů.
About the Stříbrná cena A' Design Award
Life-Space Slimram Obal pro probiotický doplněk stravy je vítězem Stříbrné ceny A' Design Award, mimořádně prestižního uznání udělovaného designům nejvyšší kvality, nádherným a působivým. Stříbrní vítězové jsou nesmírně brilantní a mimořádně kreativní díla, která dokládají vynikající odbornost, talent a bystrost svých designérů. Očekává se, že Life-Space Slimram Obal pro probiotický doplněk stravy bude nádherným, reprezentativním dílem, pozoruhodně profesionálním a hluboce inovativním. Tento design, který získal Stříbrnou cenu A' Design Award, je vysoce pozoruhodný, obdivovaný vynález, který prospívá a posouvá hranice umění, vědy, designu a technologií. Life-Space Slimram Obal pro probiotický doplněk stravy je výtvor, kterému mnozí závidí, který vyvolává touhy, přináší pozitivní pocity a vzněcuje úžas a údiv.
Press Kit
- Unique Properties
- This probiotic is specifically designed for women's waist slimming. Box shape simulates the female waist and intuitively expresses the function of slimming the waist. The dynamic and diverse patterns on the packaging surface, reminiscent of the fascinating transformations of the human microecology, Pair the brand's blue with a bright secondary color. Unlike other probiotic stereotypes, Slimram is closer to FMCG and better attracts young online consumers.
- Dimensions & Packaging
- Length 80mm x width 39mm x height 160mm
- Tags
- Slimram、Slimram Probiotic 、Lifespace Slimram Probiotic、Package Design
- Production Technology
- Unlike most probiotic products on the market, which are packaged in regular cartons, Slimram's innovative structural shape is combined with laser hot stamping and embossing processes to enhance product differentiation and value. The packaging box is made of recyclable PET environmentally friendly materials, which is conducive to the sustainable development of the earth.
- Design Challenge
- The unique box shape has been repeatedly polished to ensure that the packaging can show the curvy beauty of a woman's slender waist at different angles. The packaging of solid beverage products has strict regulatory requirements, font size and layout requirements and other elements are limited, packaging design in line with regulatory requirements, but also take into account the design beauty and accurate information communication.
- Research
- The core strain of Slimram, Slimram-1, has been clinically proven to regulate fat metabolism, reduce insulin resistance & improve glucose metabolism, and achieve the effect of significantly reducing visceral fat area and waist circumference, reducing visceral fat up to 7cm2 and waist circumference by up to nearly 2CM.
- Inspiration
- We used the box type to simulate the female waist curve to visually convey the product function, and the unique box type stood out in the market. Probiotics help regulate the human microbiome, so we have designed a variety of random patterns with different forms and colors on the surface of the box to abstract and express the wonderful changes of the human microecology, and also make the packaging style more in line with the aesthetics of young people.
- Project Duration
- The project started in August 2021 and took six months to complete, with the first batch coming to market in March 2022
- Operation Flow
- How to make the product more special and stand out from the crowd of competitors is the key challenge in this case. Unique packaging structure, clear information layout, vivid color contrast, rich and exquisite special craftsmanship, all help products to gain consumer attention. As soon as the product was launched, it achieved good sales and continued to grow.
- Patents
- The logo (Slimram) has registerted tramark.
Trademark Year 2020
Trademark Holder BY-HEALTH Co.
The package design is patented.
Patent No. ZL 2022 3 0035810.6
Pantent Holder Yunchao Liang
Year 2022
Jurisdiction Design patent
