Avesta Branding System Systém značky by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 Železná cena A' Design Award in Grafika Competition Category.
ŽelezoGrafika· 2025
Avesta Branding System Systém značky
Client: Lefil Company
Železná cena A' Design Award Winner in Grafika Category
Verified Award Winner
Verify Award Status for #170539The Design
About Avesta Branding System Systém značky
Design ztělesňuje vizi, vedoucí roli a inovace společnosti a je současně značkou zaměřenou na růst a udržitelnost. Se silným a elegantním vyznění design reprezentuje samotný brazilský trh komerčních nemovitostí a vytváří obraz autority a strategie. Kombinuje efektivitu a inovaci a prezentuje vizuální image vedoucí společnosti.
The Recognition
About the Železná cena A' Design Award
Avesta Branding System Systém značky je vítězem Železné ceny A' Design Award, prestižního uznání udělovaného dobrým designům, které splňují profesní a průmyslové požadavky očekávané od dobře navržených výtvorů. Železní vítězové prokazují velké dovednosti, vysokou specializaci, odborné porozumění a tvůrčí kapacitu svých tvůrců. Očekává se, že Avesta Branding System Systém značky bude vysoce ceněným, obdivovaným a oblíbeným výtvorem, který je praktický a inovativní. Tento design, který získal Železnou cenu A' Design Award, integruje osvědčené postupy odvětví a má kompetentní technické vlastnosti spojené s know-how a talentem. Avesta Branding System Systém značky je vážen pro svou důkladnost a je navržen tak, aby poskytoval zlepšení kvality života, která pomáhají činit svět lepším místem.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
- Dimensions & Packaging
- Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm - Tags
- Real-estate, corporate market, new business, graphic design
- Production Technology
- As it’s a branding system, we used the regular tools for graphic design and illustration.
- Design Challenge
- By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.
Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.
Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients. - Inspiration
- Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
- Project Duration
- The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
- Image Credits
- Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.
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