Zhishan 1299 Obal na zelený čaj by Qianqian Ma is a highly esteemed winner of the very prestigious 2026 Bronzová cena A' Design Award in Design obalů Competition Category.
BronzObaly· 2026
Zhishan 1299 Obal na zelený čaj
by Qianqian Ma
Client: Lijiashan
Bronzová cena A' Design Award Winner in Obaly Category
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- Verified Award Winner
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The Design
About Zhishan 1299 Obal na zelený čaj
Zhishan 1299 je dárková krabice navržená pro organický zelený čaj pěstovaný ve vysokohorských čajových zahradách. Tvar jediného lístku s pupenem je vyříznut jako prolamovaný motiv na povrchu krabice, čímž se forma produktu mění v symbol vzpomínky. Po otevření krabice se konstrukce rozvine a vytáhne vzhůru do tvaru hory, který připomíná čínský znak pro horu a čajovou zahradu v nadmořské výšce 1299 metrů. Na povrchu je použita zlatá ražba a UV lak. Třicet malých balíčků plněných dusíkem uvnitř udržuje čaj čerstvý a viditelný.
The Recognition
About the Bronzová cena A' Design Award
Zhishan 1299 Obal na zelený čaj je vítězem Bronzové ceny A' Design Award, vysoce prestižního uznání udělovaného vynikajícím designům, které se vyznačují kreativitou, vynalézavostí a bystrostí. Bronzoví vítězové jsou hojně zručné a nápadně kreativní artefakty, které dosvědčují rozsáhlé zkušenosti, představivost a vynalézavost svých designérů. Očekává se, že Zhishan 1299 Obal na zelený čaj bude vysoce ceněným, obdivovaným a milovaným předmětem, pozoruhodně profesionálním a inovativním. Tento design, který získal Bronzovou cenu A' Design Award, zahrnuje osvědčené postupy v umění, vědě, designu a technologiích a vyniká pozorností k detailu. Zhishan 1299 Obal na zelený čaj nádherně uspokojuje potřeby, dotýká se tužeb, okouzluje city a oslovuje zvědavost.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Zhishan 1299 organic green tea is produced in high-altitude organic tea gardens. The single bud leaf shape is expressed in a hollow form on the packaging box surface, transforming the product form into a packaging memory symbol. Opening the box, a "mountain shaped tea garden" suddenly appears, with the packaging resembling the Chinese character "mountain", reflecting the growing environment of high-altitude green tea at an altitude of 1299 meters.
- Dimensions & Packaging
- Width 300mm x Depth 200mm x Height 150mm
- Tags
- High mountain, green tea, organic，gift box，packaging
- Production Technology
- Gold stamping and UV coating
- Design Challenge
- This is a high-end gift box that takes into account consumers' daily tea drinking habits while ensuring the freshness of the tea leaves. We have set up 30 independent small packages inside the packaging, each filled with nitrogen gas. This not only allows for good display, but also ensures the freshness of the tea leaves and showcases the natural environment for tea growth.
- Research
- We conducted on-site inspections of the environment in which tea grows, and the tall mountains, fresh air, and suitable climate provide natural protection for tea. In the packaging design, the unfolding and stretching of the box are provided to present the form of a mountain, artistically restoring the style of a high-altitude tea garden. Once the packaging was launched, it was deeply loved and purchased by consumers.
- Inspiration
- The design inspiration comes from a single bud shape during picking, only picking new teeth that have just been revealed before Qingming Festival. The shape of a single bud leaf is expressed in a hollow form on the packaging box surface. When the packaging gift box is opened, it presents the natural environment of high mountains where tea grows. Tea buds extend from halfway up the mountain to the top, like layers of screening for tea quality.
- Project Duration
- The project lasts 2 months
- Operation Flow
- This packaging features the shape of tea leaves as its core element. When the gift box is opened, it forms a mountain shape, which can be stretched upwards to create a mountain shape. This allows consumers to feel that the tea growing environment is very ecological and natural, while also showcasing the small cans of tea inside.
- Patents
- Trademark: "Trademark (2011) Sichuan Yizhichun Tea Industry Co., Ltd."
- Team Members
- Qianqian Ma
Zhaocheng He
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