Platina Obaly · 2020
Bionyalux Balíček Péče O Pleť
- Platinová cena A' Design Award 2020 in Obaly
- CLIENT: Bionyalux
- Estimated Number of Design Views: 583,896
- Verification code 3E84F3DF62 · Verify this award
Colors
About Bionyalux Balíček Péče O Pleť
Koncept obnovy pokožky u nových produktů pro péči o pleť se časově shoduje s nulovou zátěží recyklace bagasy, ochrany životního prostředí a ekologického konceptu. Z rysů produktu 60denní omezené trvanlivosti potravin v 30denním procesu ošetření pokožky je 30 a 60 vybráno jako symbol vizuálního rozpoznávání produktu a tři fáze použití, 1,2, 3 jsou integrovány do vize.
About the Platinová cena A' Design Award
Bionyalux Balíček Péče O Pleť je vítězem Platinové ceny A' Design Award, nesmírně prestižního uznání udělovaného skutečně výjimečným, elegantním a velkolepým designům. Platinoví vítězové jsou divy tvorby, svědectvími hranic intelektuální kreativity a prokazují nepřekonatelnou profesionalitu a genialitu svých designérů. Od těchto designů se očekává, že budou nejproslulejšími díly, která určují estetiku jedné éry, přispívají k blahu společnosti a posouvají hranice umění, vědy, designu a technologií. Bionyalux Balíček Péče O Pleť vykazuje transcendentní úroveň dokonalosti a bezpochyby činí svět lepším místem svými prospěšnými a cennými vlastnostmi. Bionyalux Balíček Péče O Pleť je dílo, které získalo Platinovou cenu A' Design Award a které probouzí touhy, inspiruje, těší a vyvolává velikou radost.
Press Kit
- Unique Properties
- The selling point is 30 Days Skin improvement care course, 60 Days food security level shelf-life remaining. Therefore, they chose 30 and 60 as the visual sign and integrate 1, 2, 3, these three skin care steps into visual identification. The bagasse was made into a round outer packing by using special technology to refine the fiber. Besides, inner packaging was designed to easy to carry and placed.
- Dimensions & Packaging
- Width 310mm x Depth 120mm x Height 100mm
- Tags
- Package，environmental protection，Skin Care，vision，design，repair，Design for the Environment
- Production Technology
- The application of bagasse in packaging is a big challenge, especially in cosmetics packaging. They have made continuous attempts and innovations from the design to the packaging to overcome the problems of extracting impurities from bagasse and pressing wire mesh on the curved wall of the outer packaging, and finally achieved success.
- Design Challenge
- In the process of packaging design and production, they have been innovated in many ways to overcome the problems of extracting impurities from bagasse and punching silk screen on the curved wall of the outer packaging, which finally succeeded.
- Research
- In the double 11 pre-sale activation this year, this product has successfully won the support and love of consumers for its environmental concept, and has become a popular brand of vitality, further improved the degree of goodwill from both new and the existing consumers.
- Inspiration
- Sugarcane is the largest raw material of sugar in China. About 50% of the bagasse fiber can be re-used after squeezing sugar. However, those bagasse was burned directly, which caused wasting of resources and environmental pollution. Therefore，BIOHYALUX decided to make some changes to recycle the bagasse into the product new packaging.
- Project Duration
- The project started in April 2018 in Beijing and finished in November 2018 in Beijing, and was exhibited in TMALL, JD and other sales platforms in November 2018.
- Operation Flow
- Only 50% of bagasse fibers can be used in paper making. If the rest can be recycled instead of being forced to treat or incinerate, it will not cause waste of resources and environmental pollution, which is of great significance to enterprises and society.
Overcoming the site, cost and other reasons, after continuous attempts in the process, they finally succeeded in the experiment, and made environmental protection product design and packaging. - Patents
- Copyrights belong to 33 and branding, 2019.
- Image Credits
- Main Image: Photographer Jing Xu, Bionyalux, 2019.
Image #1: Photographer Jing Xu, Bionyalux, 2019.
Image #2: Photographer Jing Xu, Bionyalux, 2019.
Image #3: Photographer Jing Xu, Bionyalux, 2019.
Image #4: Photographer Jing Xu, Bionyalux, 2019.
Video Credits: Photographer Jing Xu, Bionyalux, 2019.
