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314 Pi Design Etiket Na Víno by Maria Stylianaki

314 Pi Design Etiket Na Víno by Maria Stylianaki is a highly esteemed winner of the very prestigious 2020 Stříbrná cena A' Design Award in Design obalů Competition Category.


StříbroObaly· 2020

314 Pi Design Etiket Na Víno

by Maria Stylianaki

Client: Deep Blue Design

Stříbrná cena A' Design Award Winner in Obaly Category

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Verified Award Winner

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Colors

The Design

About 314 Pi Design Etiket Na Víno

Experimentování s ochutnávkou vína je nikdy nekončící proces vedoucí k novým cestám a odlišným aroma. Nekonečná posloupnost pí, iracionální číslo s nekonečným počtem desetinných míst, aniž by znali poslední z nich, byla inspirací pro název těchto vín bez sulfitů. Cílem návrhu je dát do pozornosti hlavní rysy řady 3,14 vína místo jejich skrytí mezi obrázky nebo grafiku. Podle minimalistického a jednoduchého přístupu je na etiketě uvedena pouze skutečná charakteristika těchto přírodních vín, která lze pozorovat v poznámkovém bloku oenologa.

The Recognition

About the Stříbrná cena A' Design Award

314 Pi Design Etiket Na Víno je vítězem Stříbrné ceny A' Design Award, mimořádně prestižního uznání udělovaného designům nejvyšší kvality, nádherným a působivým. Stříbrní vítězové jsou nesmírně brilantní a mimořádně kreativní díla, která dokládají vynikající odbornost, talent a bystrost svých designérů. Očekává se, že 314 Pi Design Etiket Na Víno bude nádherným, reprezentativním dílem, pozoruhodně profesionálním a hluboce inovativním. Tento design, který získal Stříbrnou cenu A' Design Award, je vysoce pozoruhodný, obdivovaný vynález, který prospívá a posouvá hranice umění, vědy, designu a technologií. 314 Pi Design Etiket Na Víno je výtvor, kterému mnozí závidí, který vyvolává touhy, přináší pozitivní pocity a vzněcuje úžas a údiv.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
Dimensions & Packaging
material: glass
Label: textured matte paper
Offset printing with extra gold foil printing
Tags
314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
Production Technology
Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil
Design Challenge
the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
Research
Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
Inspiration
Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
Project Duration
The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
Operation Flow
The consumer may read all the characteristics of the wine on the label very fast and clear.
Patents
copyrights / Deep blue design / Maria Stylianaki
Team Members
Maria Stylianaki
Image Credits
image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018

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