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Heaven Gaia Tu Mewn Siop Ffasiwn by Zhenhua Luo, Gongpu Zhao and Yanli Zhang

Heaven Gaia Tu Mewn Siop Ffasiwn by Zhenhua Luo, Gongpu Zhao and Yanli Zhang is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Mewnol Competition Category.


ArianMewnol· 2020

Heaven Gaia Tu Mewn Siop Ffasiwn

by Zhenhua Luo, Gongpu Zhao and Yanli Zhang

Client: Heaven Gaia

Gwobr Arian A' Design Award Winner in Mewnol Category

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The Design

About Heaven Gaia Tu Mewn Siop Ffasiwn

Mae Heaven Gaia yn du mewn siop flaenllaw a ddyluniwyd ar gyfer brand ffasiwn moethus yn ardal gelfyddydol Beijing. Mae'r siop yn ymestyn dros 800 metr sgwâr ac yn cefnogi gwneud dillad pwrpasol a dewis gwisgoedd. Mae grisiau troellog yn y cyntedd yn caniatáu i'r gofod newid o fodd gwerthu i fodd sioe, felly gall symudiad ar y grisiau ddod yn rhan o sioe gerdded ffasiwn. Defnyddir pren a dŵr fel y prif themâu. Mae'r dŵr yn cael ei efelychu â thechnoleg ddigidol, ac mae'r rhaeadr yn ffurfio cefndir ar gyfer y dillad. Mae dau arddangosfa ffenestr yn cysylltu'r tu mewn a'r tu allan.

The Recognition

About the Gwobr Arian A' Design Award

Mae Heaven Gaia Tu Mewn Siop Ffasiwn yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Heaven Gaia Tu Mewn Siop Ffasiwn fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Heaven Gaia Tu Mewn Siop Ffasiwn yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Heaven Gaia, is a luxury fashion brand founded by Xiong which has been extremely active worldwide in recent years. Because of Ms Xiur’s unique characteristics and the rapid development of Gaia, the sales space needs to be carefully reflective of her art. Grace and power can be felt when communicated with Ms Xiur. Her talent and diligence in fashion, and the daily service she offers to celebrities are reminiscent of fashion masters of a past era. The experience here should be made pleasant.
Dimensions & Packaging
800 sqm
Tags
shift from sales to show mode, a tribute to the designer Coco Chanel,reminiscent of fashion masters of a past era, "waterfall" serves as a background for the clothing
Production Technology
digital simulation of wave, cast concret, CNC
Design Challenge
I can feel both grace and power when I communicate with Ms Xiur. Her talent and diligence in fashion, and the daily service she offers to celebrities are reminiscent of fashion masters of a past era. How can this space be made classic? Secondly, the process of bespoke dressmaking and selecting outfits is time consuming. How can this experience be made pleasant?
Research
This is a flagship of Heaven Gaia. Gaia is a luxury fashion brand which has been extremely active worldwide in recent years. Her talent and diligence in fashion, and the daily service she offers to celebrities are reminiscent of fashion masters of a past era. Going up and down the spiral staircase in the lobby of the store can become part of a catwalk show, it is also a tribute to the designer Coco Chanel. The lobby can shift from sales mode to show mode. Water, as a symbol, is simulated here using new digital-technology. The "waterfall" serves as a background for the clothing.
Inspiration
Going up and down the spiral staircase in the lobby of the store can become part of a catwalk show, it is also a tribute to the designer Coco Chanel. The lobby can thus shift from sales mode to show mode. Two elements, wood and water, are representatives of the East. Water, as a symbol, is simulated here using new digital-technology. The "waterfall" serves as a background for the clothing. Two types of window display are made to create an interaction between the interior and the exterior.
Project Duration
The project started in April 2019 and finished in December 30 2019 in Beijing.
Operation Flow
Heaven Gaia, is a luxury fashion brand founded by Xiong which has been extremely active worldwide in recent years. This store has an area of 800 sqm and is located in the art district in Beijing. Because of Ms Xiur’s unique characteristics and the rapid development of Gaia, the sales space needs to be carefully reflective of her art.
Team Members
Zhenhua Luo, Gongpu Zhao, Yanli Zhang, Qianxuan Niu, Xiuwen Xiao, Changxin Tian, Yongcheng Xia, Liang Zhao and Ming Zhang
Image Credits
Photographer: Simon Wu

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