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Growing Tree Coeden Dyfu by Lei Yang, Shaohua Lei and Chengyong Li

Growing Tree Coeden Dyfu by Lei Yang, Shaohua Lei and Chengyong Li is a highly esteemed winner of the very prestigious 2021 Gwobr Efydd A' Design Award in Dylunio Dodrefn Competition Category.


EfyddDodrefn· 2021

Growing Tree Coeden Dyfu

by Lei Yang, Shaohua Lei and Chengyong Li

Client: Ziel Home Furnishing Technology Co., Ltd

Gwobr Efydd A' Design Award Winner in Dodrefn Category

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Verified Award Winner

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Colors

The Design

About Growing Tree Coeden Dyfu

Mae Coeden Dyfu yn rac gotiau a gynlluniwyd ar gyfer plant. Gellir addasu uchder Coeden Dyfu drwy strwythur troellog, fel bod y rac gotiau'n parhau'n ddefnyddiol wrth i blant dyfu'n dalach. Mae'r syniad yn dilyn y ffordd y mae eginblanhigion bach yn tyfu'n goed tal. Mae siapiau geometrig yn ffurfio'r bachau, ac mae'r un strwythur yn caniatáu newid eu hongl a'u huchder. Mae gwaelod crwn yn darparu cynhaliaeth a sefydlogrwydd. Mae lliwiau llachar yn denu plant i hongian dillad, hetiau a bagiau ysgol heb gymorth. Defnyddir ychydig o ddeunyddiau, ac estynnir oes weithredol y rac gotiau.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Growing Tree Coeden Dyfu yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Growing Tree Coeden Dyfu fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Growing Tree Coeden Dyfu yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a coat rack that can accompany children to grow up. Use the concept of saplings grow into towering trees to tell children to understand the growth process of growing tall, so when designing this coat rack, the spiral structure is used to adjust the height of the coat rack, which is convenient for children who keep growing up to use.
Dimensions & Packaging
Width 330mm, Depth 330mm, Height 1500mm
Tags
Growing, Rack, Children, Sustainable, Spin
Production Technology
Geometric elements are used as the shape of hooks, and the same structure is used to adjust their angles and heights, so as to cultivate children's good habits of self storage and arranging clothes, hats and schoolbags. With the bottom disc used for fixing and supporting, the childish appearance and ingenious structural application complement each other.
Design Challenge
Systematically think about the relationship between the coat rack and children, and use less materials and smarter structures to satisfy the cognitive feelings of children in their growth stage. Products in life have a certain life cycle. What designers can do is to try to extend the service life of products as much as possible. This concept also conforms to the topic of sustainable design.
Research
Thinking from the perspective of children, the designer sought to create a coat rack that would accompany them as they, their needs, and their preferences grew and changed. The Growing Coat Tree was the result.
Inspiration
Design Idea:
Through systematic thinking about the relationship between coat racks and children, the designer hopes to use fewer materials and smarter structures to assist children as they grow to understand the concept of growth even better. Products have life cycles, and it is up to the designer to extend their life as much as possible, promoting sustainable design.
Project Duration
The project started in Zhengzhou in October 2019 and was completed in Zhengzhou in March 2020.
Operation Flow
With a smart structure, bright colors, and geometric elements, the Growing Coat Tree will attract children to organize their belongings on their own, form good habits while young, and promote organizational skills as they grow into adults. The sturdy round base ensures stability and provides a safer environment for children.
Patents
Patent No:202030188414.8
Patent No:202020690491.8
Team Members
Lei Yang、Shaohua Lei、Chengyong Li、Yali Shen、Fei Chen

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