LiNing 8th Gen Siop Flaenllaw gan Yingtao Xu

Mae LiNing 8th Gen Siop Flaenllaw gan Yingtao Xu yn enillydd uchel ei barch o'r 2021 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Mewnol.

ArianMewnol· 2021

LiNing 8th Gen Siop Flaenllaw

gan Yingtao Xu

Cleient: Li Ning (China) Sports Goods Co., Ltd.

Enillydd Gwobr Arian A' Design Award yn y Categori Mewnol

16,484

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #109123

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am LiNing 8th Gen Siop Flaenllaw

Mae LiNing 8fed Genhedlaeth yn siop flaenllaw ar gyfer brand chwaraeon, sy'n ymestyn dros 2049 metr sgwâr. Mae'r dyluniad yn tynnu ar draciau rhedeg a chyrtiau pêl-fasged. Mae'r fynedfa'n arddangos cynhyrchion rhedeg o dan strapiau golau sy'n newid lliw ac yn disgleirio mewn rhythm. Mae sgrin LED yn y canol yn dwyn i gof y sgriniau uwchben cyrtiau pêl-fasged ac yn fframio'r arddangosfa pêl-fasged. Mae arwynebau'r tu mewn yn defnyddio sment syml, tra bod y silffoedd wedi'u gwneud o fetel a dur di-staen gyda gorffeniad gwead ffibr carbon. Gellir datgymalu'r silffoedd a'u hailgylchu i leihau gwastraff. Mae'r nwyddau wedi'u grwpio mewn ardaloedd thematig clir.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae LiNing 8th Gen Siop Flaenllaw yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i LiNing 8th Gen Siop Flaenllaw fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae LiNing 8th Gen Siop Flaenllaw yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: LiNing, an international fashionable professional sports brand, has been interpreting its slogan "anything is possible" with actions. From space design to shelf display, the store shows different space atmospheres in different theme areas. Various categories of goods are laid out in a clear and observable pattern to facilitate customers selecting goods and bring them a multi level shopping experience.
Dimensiynau a Phecynnu: The store's area is 2049 sqm.
Tagiau: Flagship, Retail, Chinese, Sport, Athletic Apparel, Footwear
Technoleg Cynhyrchu: The colorful and bright sign on the exterior facade of the store illustrates the LiNing brand style of youth, vitality, sport and fashion. The interior space is decorated with simple cement materials, looking fashionable and personalized, while setting off the product highlights. The store shelves are largely made of metal and stainless steel, with carbon fiber texture finish. They can be disassembled and recycled to minimize waste of resources.
Her Dylunio: The challenge for this project was to design a flagship store that was not cliched and still felt relatable.
Ymchwil: The store image of the eighth generation is the result of continuous development and perfection following the development of the times. With the successive presentation of various types of stores with different conditions, the store image of the eighth generation has been enhanced and perfected in terms of decoration, gadgets, lighting and experience systems, forming a set of dynamic and continuous store image standards.
Ysbrydoliaeth: In the image design of the eighth generation flagship store of LiNing, the designers take running tracks and basketball gyms as the sources of inspiration, organically integrate professional products for running exercise and basketballs and all sorts of fashion products including sports fashion and China LiNing in the same store, highlighting professional sports attributes and the fashion life atmosphere of the brand.
Hyd y Prosiect: The project started in December 2019 in Liuzhou and finished in May 2020 in Liuzhou.
Llif Gweithrediad: The store entrance is an area displaying running exercise commodities. The design is inspired by the running tracks. The RGB color changing light belt at the top are lined regularly. The lights shine in rhythm, pairing with the running models below, for a dynamic display to attract the sight of people hurrying to and fro. The LED screen in the middle of the store is inspired by the LED screen at the top of basketball gym, which along with the focus display of the basketball models below, formulates the atmosphere characteristics of the basketball theme commodity exhibition in the middle.
Aelodau'r Tîm: Designer: Xu Yingtao
Designer: Yu Danfeng
Cydnabyddiaeth Delweddau: Image #1: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #2: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #3: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #4: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #5: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.