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Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw by Guel Koc Janssen

Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw by Guel Koc Janssen is a highly esteemed winner of the very prestigious 2021 Gwobr Arian A' Design Award in Mewnol Competition Category.


ArianMewnol· 2021

Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw

by Guel Koc Janssen

Client: Gul Koc Gmbh

Gwobr Arian A' Design Award Winner in Mewnol Category

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Colors

The Design

About Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw

Testun Llyfr: Mae Giesinger Beerhalle yn neuadd gwrw a gofod digwyddiadau ym Munich, yr Almaen. Mae'r brif neuadd yn ymestyn dros 180 metr sgwâr, gydag uchder nenfwd o 4.5 metr ac yn cynnig lle i eistedd i 160 o bobl. Mae rhwydwaith o bibellau copr yn rhedeg o waliau'r cyntedd at grid ar nenfwd y brif neuadd, gan atgoffa rhywun o'r broses fragu. Mae ffenestri panoramig yn cysylltu'r gwesteion â'r bragdy. Mae brics wedi'u hailgylchu yn gorchuddio wal y bar, ac mae poteli cwrw wedi'u hailgylchu wedi'u goleuo yn y cyntedd. Mae cynhwysydd llongau melyn, wedi'i ddodrefnu fel lolfa, yn cynnig preifatrwydd oddi wrth y brif neuadd.

The Recognition

About the Gwobr Arian A' Design Award

Mae Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Giesinger Beerhalle Prif Swyddogaeth: Dylunio Mewnol Neuadd Gwrw yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
Dimensions & Packaging
The main hall is 180 square meters with a ceiling height of 4.5M.
Tags
Interior, industrial style, brewery, bar
Production Technology
The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
Design Challenge
It was important to balance the industrial style and open space by creating a sense of coziness.
Research
Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief.
Inspiration
Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
Project Duration
The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
Operation Flow
The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
Patents
Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works
Team Members
Gül Koc-Janssen
Shehroze Yusuf Khan
Vasudha Jindal
Image Credits
Roman Job, Studio für Fotodesign- Munich, Germany

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