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Push Collection Cadair Freichiau by Moredesign

Push Collection Cadair Freichiau by Moredesign is a highly esteemed winner of the very prestigious 2022 Gwobr Aur A' Design Award in Dylunio Dodrefn Competition Category.


AurDodrefn· 2022

Push Collection Cadair Freichiau

by Moredesign

Client: Moredesign

Gwobr Aur A' Design Award Winner in Dodrefn Category

Colors

The Design

About Push Collection Cadair Freichiau

Mae Casgliad Push yn ystod eistedd modiwlaidd wedi'i adeiladu o amgylch cadair freichiau y gellir ei phentyrru. Mae dyluniad y gadair freichiau wedi'i leihau i'r lleiafswm er mwyn datgelu hanfod pob elfen. Dim ond dau ddeunydd a ddefnyddir: alwminiwm wedi'i gastio dan wasgedd a'i allwthio ar gyfer y ffrâm, sy'n gwbl ailgylchadwy, a ffabrig technegol a geir o boteli PET wedi'u hailgylchu ar gyfer y clustogwaith. Trwy ddisodli ychydig o rannau o ffrâm y sedd, gellir cynhyrchu pedair eitem: cadair, cadair freichiau, sedd heb gefn a chadair freichiau ddwy sedd. Mae'r casgliad yn uno ffurf finimol â chynaliadwyedd a chadernid.

The Recognition

About the Gwobr Aur A' Design Award

Mae Push Collection Cadair Freichiau yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Push Collection Cadair Freichiau fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Push Collection Cadair Freichiau yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It’s a project that doesn’t look at the design as a pure creative expression, but rather identifies an essential and indispensable factor into sustainability. The armchair is made up of two materials: aluminium for the frame, a 100% recyclable material, and technical fabrics for the upholstery obtained from the recycling of PET. Another main feature is its modular aspect which allows to obtain more items with the same few elements.
Dimensions & Packaging
W:540mm L: 570mm H: 750mm stackable
Tags
chair, armchair, seating, sofa, stool, aluminium, design, furniture design
Production Technology
The whole collection is made up of 2 materials: die-cast and extruded aluminium for the frame, while for the upholstery has been identified technical fabric obtained from PET recycling (plastic bottles) with high technical characteristics.
Design Challenge
Finding a technical solution capable of merge at the highest-level aesthetic, comfort and sustainability, which would also allow the creation of multiple items using few basic elements. Starting from the seat’s frame and replacing some parts, could be obtained 4 items: chair, armchair, stool and two-seater armchair.
Research
The initial goal of the project was to do a visually light armchair approaching the concept of minimalism. The aim was to remove all that was useless in order to find the right aesthetic balance, thus enhancing the product essence. The sustainability was the other goal. The aluminium together with the upholstery made of recycled PET guarantee the necessary sustainability and robustness features. All this, together with its modular aspect, translates into a substantial saving of production resources and to the consequent reduction of investment costs.
Inspiration
In the genesis of this project there is certainly a strong minimalist influence. The idea that Moredesign tried to translate into form concerns exactly the reduction of the armchair design to a minimum in order to lay bare the essence of the elements. A representative example of this purpose, from a design point of view, it the version in which the backrest has no upholstery.
Project Duration
The project started in October 2019 and finished in March 2021. Padova Italy
Team Members
Alessandro Morello
Riccardo Bertolla
Paola Zanovello
Image Credits
Alessandro D Bon

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