Geneo Dyluniad Ystafell Arddangos gan Belina Zhang

Mae Geneo Dyluniad Ystafell Arddangos gan Belina Zhang yn enillydd uchel ei barch o'r 2023 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Mewnol.

EfyddMewnol· 2023

Geneo Dyluniad Ystafell Arddangos

gan Belina Zhang

Cleient: Shanghai Brander Brand Design., Ltd

Enillydd Gwobr Efydd A' Design Award yn y Categori Mewnol

14,572

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #151218

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Geneo Dyluniad Ystafell Arddangos

Mae Geneo yn ystafell arddangos a ddyluniwyd ar gyfer brand gofal croen sy'n cyfuno technoleg â chynhwysion naturiol. Mae'r gofod 280 metr sgwâr yn defnyddio dŵr, planhigion ac ocsigen fel ei brif themâu. Mae'r ardal fynedfa yn cynnwys nodwedd golau dŵr sy'n llifo, wal swigod, wal bortreadau a sinema 5D. Gellir cylchdroi'r wal swigod, ac yna mae golau'n datgelu gwahanol blanhigion o'i mewn. Yn yr ardal fideo, mae goleuadau nenfwd a system arogldarth yn newid yn unol â chynnwys y ffilm. Mae sment ffug a therasso yn rhoi golwg naturiol a chyntefig, tra bod holl gorneli'r waliau wedi'u talgrynnu a'u caboli â llaw.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae Geneo Dyluniad Ystafell Arddangos yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Geneo Dyluniad Ystafell Arddangos fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Geneo Dyluniad Ystafell Arddangos yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Geneo is a tech-driven skin beauty brand infusing technology with natural skin care ingredients. This design intends to concretize the product features or advantages through special space and lighting design. Capitalizing on the crafted setups at the entrance, including flowing water light, bubble wall, portrait wall and 5D cinema, every user who walks into the brand store will readily know the product advantages, as if they stood in the exclusive space of Geneo brand.
Dimensiynau a Phecynnu: Showroom covering 280m²
Tagiau: beauty, tech, nature, interior, branding
Technoleg Cynhyrchu: Geneo is a tech-driven beauty brand originating from Israel, so the showroom was constructed using a lot of pseudo cement, terrazzo and other building materials that seem to be natural and primitive, with a view to shaping a style approximating the brand’s origin.
Her Dylunio: Even though we hope to make a form like flowing water in the showroom, it is really hard to do so. For this reason, all the wall corners in the showroom were rounded. For the accuracy of round corners, we used a lot of manual work and time to polish. Especially for the interior doors, the vertical faces of the doors are cambered, so we had to polish by hand and made double cambered doors. In addition, we intensified our efforts to create a natural terrazzo texture of the flooring because material will show different color tones depending on the degree of dryness.
Ymchwil: The pain points of tech beauty products necessitate the highlighting of product strengths in respect of natural and healthy ingredients. In this vein, we attempt to promote a natural, healthy beauty and deliver a relaxing and distinctive sensory experience to users with respect to the showroom construction and the associated installations in the showroom.
Ysbrydoliaeth: In the design stage, the showroom was designed to incorporate the elements of oxygen, water and plants. As water, plants and oxygen are the underlying features of Geneo products, we extracted them as the space elements. Inspired by this and considering the interactive experience among users in the showroom, we blended product related elements with the facilities in the showroom, in order to present the brand-specific atmosphere.
Hyd y Prosiect: Geneo’s physical store project
Design commenced in October 2022
Construction commenced in December 2022
Store opened in mid-February 2023
Llif Gweithrediad: The bubble wall at the entrance of the showroom is a space interaction installation. Once rotated, it receives light illumination and displays different types of plants, so that the diverse and natural product ingredients of Geneo brand are visualized. In the video display area, the lighting and fragrance system on the ceiling will make color and fragrance varied according to the video content, thus getting users immersed in respect of sight, smell and sound. In all kinds of functional areas that follow, users are given an access to product services.