Zoom Catalog Arddangosfa by Zoltan Berta

Zoom Catalog Arddangosfa by Zoltan Berta is a highly esteemed winner of the very prestigious 2025 Gwobr Arian A' Design Award in Print Competition Category.

ArianPrint· 2025

Zoom Catalog Arddangosfa

by Zoltan Berta

Gwobr Arian A' Design Award Winner in Print Category

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Verified Award Winner
Verify Award Status for #169293

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Colors

The Design

About Zoom Catalog Arddangosfa

Mae arddangosfa Zoom (Amgueddfa Ethnoleg, Budapest) yn cymryd agwedd anghonfensiynol at gasgliad yr amgueddfa. Mae strwythur y cynnwys yn cael ei siapio gan newidiadau mewn safbwynt gan gyflwyno gwrthrychau a masau gwrthrychau o onglau newydd. Mae'r catalog yn ceisio cyflwyno'r agwedd hon trwy wahanol atebion graffigol a rhwymo ac argraffu llyfrau. Mae asgwrn cefn mewnol y llyfr yn cynnwys patrwm a gynhyrchir yn unigryw ar gyfer pob copi sy'n ailddehongliad o'r motiffau brodedig sy'n nodweddiadol o gelfyddyd werin Hwngari. Cafodd yr arddangosfa ei dylunio gan art1st Design Studio, prif ddylunydd Daniel Taraczky.

The Recognition

About the Gwobr Arian A' Design Award

Mae Zoom Catalog Arddangosfa yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Zoom Catalog Arddangosfa fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Zoom Catalog Arddangosfa yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Both the exhibition and the book take an unconventional approach, offering a unique perspective on the museum’s collection. The content and visual structure are shaped by shifts in viewpoint, presenting objects and object masses from new angles through exciting and playful solutions. This approach of unrepeatability is reflected in the book’s inner spine, which features a uniquely generated pattern for each copy.
The exhibition designed by art1st Design Studio, lead designer Daniel Taraczky.
Dimensions & Packaging: Dimensions: 225 x 225 mm
232 pages
Tags: book, editorial, catalogue, exhibition, print, generative art, typography, graphic design
Production Technology: Soft cover swiss binding, various inserts in the book block.
Cover: Pergraphica Colours 330g Imperial red
Book Block: Munken Lynx 130g,Glama Basic 110g,Pergraphica Infinite Black 120g
Inspiration: Red is a dominant color in the Hungarian folk art, which also identifies the exhibition's design, similarly with the recurring square shape elements. This is why the book’s design wanted to resemble to an exciting red square. Opening the cover it reveals a stylised decoration on the spine which are the visual reinterpretation of the embroidered motifs typical to the Hungarian folk art. One of the features of the book is these patterns have been uniquely generated for each of the thousand copies.
Project Duration: 2024 Budapest
Team Members: Catalogue Graphic designer: Zoltan Berta
Image Credits: Product photos: Zoltan Berta