Niannujiao Jiaoding Flagship Store Siop Fflaglong by Tomohiro Katsuki - Prism Design

Niannujiao Jiaoding Flagship Store Siop Fflaglong by Tomohiro Katsuki - Prism Design is a highly esteemed winner of the very prestigious 2019 Gwobr Haearn A' Design Award in Mewnol Competition Category.

HaearnMewnol· 2019

Niannujiao Jiaoding Flagship Store Siop Fflaglong

by Tomohiro Katsuki - Prism Design

Client: Prism Design

Gwobr Haearn A' Design Award Winner in Mewnol Category

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Verified Award Winner

Verify Award Status for #82900

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Niannujiao Jiaoding Flagship Store Siop Fflaglong

Mae Siop Fflaglong Niannujiao Jiaoding yn fewnol manwerthu ym Meijing, Tsieina, sy'n cynnwys dwy frand ffasiwn i fenywod mewn un gofod o 180 metr sgwâr. Cysyniad y dyluniad yw niwtraliaeth gytbwys. Mae'r arddull, lliw, cylchrediad, swyddogaeth ac ystod cynnyrch wedi'u cydbwyso fel bod pob brand yn cadw ei gymeriad ei hun. Mae Niannujiao yn osgeiddig ac eglur, tra bo Jiaoding yn fodern, syml a ffasiynol. Mae'r deunyddiau'n cynnwys teils llechen lwyd, plât dur efydd, drych clir, paent gwyn a phinc, dalen bren, ffabrig a therasso artiffisial.

The Recognition

About the Gwobr Haearn A' Design Award

Mae Niannujiao Jiaoding Flagship Store Siop Fflaglong yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Niannujiao Jiaoding Flagship Store Siop Fflaglong fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Niannujiao Jiaoding Flagship Store Siop Fflaglong am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The “Niannujia/Jiaoding” brand is a female brand in which two brands are put together in a space.
The new concept is ‘balanced neutral’
Dimensions & Packaging: Address,1st Floor Room132, HuPu TianDi, No 85 Hui long guan West Street, Chang ping District, Beijing china / floor AREA,180 square meters /Material,White Rectangle,Gray slate tile ,Bronze steel plating,Clear mirror ,PAINT（White ＆ PINK）,PVC Wood sheet,Fabric （2type PINK COLOR）,Artificial terrazzo /
Tags: NEUTRAL,Balance,Boutique,
Production Technology: We explore the neutral balance without breaking everything. Style, color, human line, function, SKU, etc. We have always balanced the neutrality of the two brands.
Design Challenge: we have long noticed two different brand characteristics. But this design has to be put together in one space, and to ensure the personality of the two different brands. Nian Nujia has an elegant and clear edge. Jiaoding is the power of modern fashion and simplicity.
We decided to focus on balancing neutrality without breaking the two personalities.
Research: We explore the neutral balance without breaking everything. Style, color, human Move line, function, SKU, etc. We have always balanced the neutrality of the two brands. It is we are exploring such a new golden ratio.
Inspiration: Target customers are women between the ages of 30 and 40.
Women of this age exude a unique charm, they are beautiful but not floating on the surface, mature and fragrant. Young girls may be relaxed about life, but they are different. They are used to exploring themselves and are free from the inside out. we have long noticed two different brand characteristics.
Project Duration: The project started in April 2018 in Beijin China and finished Construction in August 2018 in Beijin China, and was Opened in 1 September 2018.
Operation Flow: The world is full of many things and information.
People's hearts are affected by it. They are looking for a simpler, more natural and more balanced lifestyle. Nian Nujia / Jiao Ding is a collection brand that reflects it.
Team Members: Designer:Masanori Kobayashi
Designer:Yao Di
Image Credits: Photographer:Katsumi Hirabayashi