Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu by Uno Chan

Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu by Uno Chan is a highly esteemed winner of the very prestigious 2020 Gwobr Aur A' Design Award in Mewnol Competition Category.

AurMewnol· 2020

Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu

by Uno Chan

Client: TOMO Interior Design Firm

Gwobr Aur A' Design Award Winner in Mewnol Category

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Verified Award Winner

Verify Award Status for #96008

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu

Mae Heytea Lab Shenzhen OCT Harbor yn ddyluniad mewnol manwerthu ar gyfer prif siop brand te. Mae'r gofod yn cwmpasu 1300 metr sgwâr ac wedi'i rannu'n bum labordy thematig. Mae'r labordy ymylol, y labordy gwneud iâ, y labordy pwdinau a'r labordy darlunio wedi'u lleoli ar y llawr cyntaf, a'r labordy gîc te wedi'i leoli ar yr ail lawr. Mae grisiau geometrig yn cysylltu'r ddau lefel ac yn ffurfio canolbwynt gweledol y tu mewn. Mae goleuadau stribed a ffilmiau golau wedi'u mewnosod yn y nenfwd a'r gridiau metel. Mae dalennau ewyn alwminiwm ar y waliau ochr yn cyferbynnu â metel brwsio satin.

The Recognition

About the Gwobr Aur A' Design Award

Mae Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Heytea Lab Shenzhen OCT Harbor Dylunio Mewnol Manwerthu yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
Dimensions & Packaging: The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
Tags: Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
Production Technology: The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
Design Challenge: The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
Research: Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
Inspiration: Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
Project Duration: The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
Operation Flow: The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
Patents: Copyrights belong to Uno Chan, 2019.
Team Members: Uno Chan
Fei Xiao
Image Credits: Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.