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Hello Future Udstillingsstand by Nicoletta Santini

Hello Future Udstillingsstand by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award i Jern in Indretning og Udstillingsdesign Competition Category.


JernIndretning· 2020

Hello Future Udstillingsstand

by Nicoletta Santini

Client: BD Expo S.R.L.

A' Design Award i Jern Winner in Indretning Category

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Verified Award Winner

Verify Award Status for #103296

Colors

The Design

About Hello Future Udstillingsstand

"Mindre er mere" er filosofien, der inspirerede projektet til dette moderne og minimale udstillingsstand. Enkelheden kombineret med funktionalitet og følelsesmæssig forbindelse var koncepterne bag dette design. Strukturens futuristiske form kombineret med de forenklede linjer på skærme, såsom udvalget af udstillede produkter og grafik og kvaliteten af materialer og efterbehandling definerer dette projekt. Derudover er illusionen om en anden gate på grund af ændringerne i synspunktet det element, der gør dette stativ unikt.

The Recognition

About the A' Design Award i Jern

Hello Future Udstillingsstand er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Hello Future Udstillingsstand forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Hello Future Udstillingsstand respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged.
Dimensions & Packaging
This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
Tags
Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
Production Technology
The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers.
Design Challenge
The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
Research
The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
Inspiration
Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more".
Project Duration
The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
Operation Flow
The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.

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