Fresh Hotelindretning by Saadet Abdik is a highly esteemed winner of the very prestigious 2021 A' Design Award i Bronze in Gæstfrihed, Rekreation, Rejser og Turisme Design Competition Category.

BronzeGæstfrihed· 2021

Fresh Hotelindretning

by Saadet Abdik

Client: Saadet Abdİk

A' Design Award i Bronze Winner in Gæstfrihed Category

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Verified Award Winner

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Colors

The Design

About Fresh Hotelindretning

Fresh er indretningen af et forretningshotel beliggende i et travlt forretningsdistrikt i Istanbul. Komplekset dækker 10.000 kvadratmeter og rummer 128 værelser samt et spaområde på 1.000 kvadratmeter. I modsætning til den traditionelle osmanniske stil, der er udbredt i byen, er indretningen moderne og minimalistisk. Blå og grønne nuancer refererer til Bosporus-strædet og har til formål at skabe en rolig og forfriskende stemning. Der er anvendt marmor, naturlige tekstiler og tæpper med fuglemotiver. Spejle og naturlige planter får lobbyen til at fremstå bredere og lysere.

The Recognition

About the A' Design Award i Bronze

Fresh Hotelindretning er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Fresh Hotelindretning forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Fresh Hotelindretning tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I have designed a business hotel which is 10.000-meter square in one of the most crowded
business areas of Istanbul. Contrary to Ottoman traditional style the hotel is designed in a modern minimal way. Due to its 5-star value it should have consisted luxury touches with the combination of the latest technological implementations. Therefore, luxury but natural materials were used.
Dimensions & Packaging: The hotel is based on 1000-meter square area and the complex is 10.000-meter square in total. This area consists of 128 rooms plus 1000-meter square spa area.
Tags: istanbul,blue,bosphorous,dynamic,fresh
Production Technology: As per the technic is concerned, the hotel design is based on the latest technology. For the interior designed I preferred to use luxurious marble with high quality that can reflect the city lights on trough the big wide windows. In addition to these, natural fabrics are used with the sofas and carpets that have bird designs are used to symbolize the symbol of seagulls of Istanbul. When lobby is concerned, many mirrors that gives wideness combined with natural plants are used to refiect fresh atmosphere. Also to give a modern touch modern ceramic is used instead of traditional one in the bath rooms.
Design Challenge: The main difficulty and challenge I had to face wit was about the furniture design and implementation. The production stage especially of the sofas were not so satisfactory. For that reason, I had to reorder many times.
Research: To design the hotel was very exhausted. The reason is that when I searched the hotels in İstanbul most of them were designed in traditional Ottoman style. For that reason, I wanted to give a modern touch and to change the whole concept not only took time but also demanded too much concentration and energy.
Inspiration: My inspiration is based on the Bosphorous blue. To reflect the feeling of freshness blue is combined with an another color green. In addition to this I believe that the color blue also fits with the delta blue mark as well. Since it is a business hotel to my mind, guests can get rid of stress and a leave a tiring day behind with the calming and relaxing features of these colors which may help them to fresh up and increase their energy. Moreover, the view of the Bosphorous changes the stress of the crowded city mood into a peaceful and magical atmosphere.
Project Duration: The project started in 2019 and finished in 2020 in İstanbul
Operation Flow: My initiative idea was fresh since İstanbul’s rhythm is very fast and tiring. For that reason, to fresh up and give energy to the guests was my main idea. To transform this idea, I mostly used natural designs with modern and minimal touches to refresh and rest the minds of the guests.
Patents: Saadet Abdik Architecture TR 2021/046508
Team Members: Architect: SAADET ABDİK
Designer: SAADET ABDİK
Image Credits: Umit Okan of Photographer / Mohammad Reza Pezeshki, Adel Khanghahi, 24 hoursmedia of Video Creator Teams