Flagship Smykkebutik by Stylus Studio Limited is a highly esteemed winner of the very prestigious 2021 A' Design Award i Bronze in Indretning og Udstillingsdesign Competition Category.
BronzeIndretning· 2021
Flagship Smykkebutik
Client: Stylus Studio Limited
A' Design Award i Bronze Winner in Indretning Category
Verified Award Winner
Verify Award Status for #106671The Design
About Flagship Smykkebutik
Flagship er et butiksinteriør designet til udstilling og salg af jadesmykker. Rumindretningen er baseret på cirkulære former inspireret af åkandeblade fra byens fredelige søer, hvilket skaber et bugtet forløb gennem butikken. Lokalt produceret rødt træ danner butikkens facade. Vinduer, der strækker sig fra stueetagen til første sal, indrammer vand- og beplantningselementer omkring butikken. En specialdesignet lampeskærm kombinerer blødt omgivende lys med spotlys på 2700K og 3000K, så jaden bliver tydeligt oplyst. En dobbeltdørsindgang letter den tunge besøgstrafik.
The Recognition
About the A' Design Award i Bronze
Flagship Smykkebutik er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Flagship Smykkebutik forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Flagship Smykkebutik tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With the privilege to bring to customers the highest quality jades with nest detailing produced by Myanmar craftsmen, the client foresees a space that would harmonise with the divine jade products. Understanding the client’s expectation, Stylus Studio visualize a chic and balanced interior that fashion shopping experience that balance emotions, calm the mind, and release negativity.
- Dimensions & Packaging
- Overall area: 2040 square meters
oGround Floor Area: 620 square meters
oSecond Floor Area 620 square meters
oOffice Area: 800 square meters
Overall Display Counter Space: 72.5 meters
oStreet Side Display Counters: 8 meters
oLandscape View Display Area Counters: 26.5 meters
oCity View Display Area Counters: 25 meters
oVIP Display Area: 21 meters - Tags
- Retail, Jewelry, experience, custom, interior
- Production Technology
- It is important to create a comfortable, a dependable and practical environment, which lighting is an important part. It creates a pleasant atmosphere, to be able to see the details clearly and, also to display the items in the best kind of way. Stylus Studio has specially designed a purpose-made lamp shade. The said lamp shade creating very comfortable lighting ambience and incorporate functional spotlight with a combination of colour temperature of 2700K and 3000K rating. It has created the best luminaires to ensure the jade jewellery displayed at their optimum illuminance.
- Design Challenge
- The biggest challenge in this project is to break away from the traditional jewellery store setting and create a multi-layer displays to showcase a range of jades in the high ceiling space with sophisticated lighting design integrated. It is wittingly designed to reflect the distinctive artistry of craftsmen that are imbued with passion.
- Research
- In order to match the charm of the interior of the client's store, we expanded our design scope to design beyond the store. We used the famous red wood that is produced locally to create the store front facade. At night pairing with lighting effects; the client's store has become a building that is hard to miss from inside out. The symbiosis and co-prosperity of Water Garden and Gem Culture illuminates the new future of retail experience.
- Inspiration
- Inspired by the city's tranquil lakes, filled with an abundance of lily pads, the designer used these circular beauties as the foundation of the space planning. The outcome was a ceremonial and curvilinear retail journey that allows guests to both unwind and be wowed by the unveiling of artisan gems and jewellery.
- Project Duration
- The project started in 2015 and finished in 2019. The store location is confidential as client's request.
- Operation Flow
- The designer used these circular beauties inspired by the lily pads the city’s tranquil lakes as the foundation of the space planning encouraging guests to indulge into the curvilinear retail journey.
Surrounding the store with tenuous water and plantation features, framed by windows extending from the ground level up to the 2nd floor, are employed to set the backdrop of the interior which renews itself as the seasons change. The duo doors design diminishes the heavy shop store traffic especially during travel peak seasons when buses of travellers around the world would be visiting. - Patents
- N/A
- Team Members
- Design Team: Simon Zeng, Stylus Studio
Design Team: Vincent Zhang, Stylus Studio
Client: Private client - Image Credits
- Provided by the client
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