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Dreamquark Kommerciel brochure by Fanny De Bray

Dreamquark Kommerciel brochure by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 A' Design Award i Bronze in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.


BronzeGrafik· 2021

Dreamquark Kommerciel brochure

by Fanny De Bray

Client: Made For You

A' Design Award i Bronze Winner in Grafik Category

Colors

The Design

About Dreamquark Kommerciel brochure

Dreamquark er en illustreret kommerciel brochure skabt til en teknologivirksomhed. Brochuren måler 210 gange 297 millimeter og forklarer virksomhedens merværdi på en klar og tydelig måde. Det grafiske udtryk er inspireret af det eksisterende logo og er legende uden at være for minimalistisk. Illustrationer og skærmbilleder viser brugervenligheden af Brain, en kunstig intelligens-løsning. Brochuren præsenterer også virksomhedens teknisk kompetente teams. Formålet er at give en bedre forståelse af virksomhedens aktiviteter.

The Recognition

About the A' Design Award i Bronze

Dreamquark Kommerciel brochure er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Dreamquark Kommerciel brochure forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Dreamquark Kommerciel brochure tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Dimensions & Packaging
Brochure: 210 mm x 297 mm
Tags
fun, illustration, graphic design, startup, brochure
Production Technology
Brochure
Design Challenge
Give a better understanding of company activities.
Research
Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Inspiration
The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Project Duration
The project started in March 2020 in Torino and finished in June 2020.
Operation Flow
As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Patents
Copyright Made for you
Team Members
Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
Image Credits
Illustrator: Anna Cesa

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