Lunema Specimen Skrifttypebog by Paul Robb is a highly esteemed winner of the very prestigious 2021 A' Design Award i Sølv in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.
SølvGrafik· 2021
Lunema Specimen Skrifttypebog
by Paul Robb
Client: Salt & Pepper
A' Design Award i Sølv Winner in Grafik Category
- 44,847
- Verified Award Winner
- Verify Award Status for #116645
The Design
About Lunema Specimen Skrifttypebog
Lunema er en meget stiliseret moderne neo-grotesk sans serif skrifttype med stærke geometriske kontraster. En funktionel san serif-familie, der kan modstå tidens tand, mens den stadig føles moderne og unik. Hver bogstavform er blevet udformet med stor opmærksomhed på detaljer for at sikre læsbarhed i store og små størrelser på grund af de distinkte dybe blækfælder. Alle 10 vægte har et udvidet latinsk glyph sæt med alternativer og ligaturer.
The Recognition
About the A' Design Award i Sølv
Lunema Specimen Skrifttypebog er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Lunema Specimen Skrifttypebog forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Lunema Specimen Skrifttypebog er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lunema is a highly stylized contemporary neo-grotesque sans serif typeface with strong geometric contrasts. The font to be highly legible in smaller point sizes due to the distinct deep ink traps. All 10 weights have an extended Latin glyph set with alternatives and ligatures.
- Dimensions & Packaging
- The font is produced in 10 weights and styles
- Tags
- Type design, font
- Production Technology
- Typeface realized in Glyphs
- Design Challenge
- The challenge was to create a stylish modern font with sweeping forms that were and covered problems when used in smaller point sizes but create distinctive stylish forms.
- Research
- We studied early and late 1900 century san serif fonts, used in high volume printing runs where a problem of legibility was defined by the print process.
- Inspiration
- The design was inspired by 1900 century san serif typeface used in telephone books. The design uses modern and generous stylish glyph forms allowing the font to be used both in smaller point sizes and at large point sizes to create an original branding typeface.
- Project Duration
- The project began in July 2020 with the commercial license released by Monotype in December 2020
- Operation Flow
- The commercial font is used primarily by branding and communications design
- Team Members
- Paul Robb
Moira Bartoloni
Federica Simone - Image Credits
- @ Salt & pepper Studio / Paul Henry Robb
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
