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BioStu Produktpromoveringsvideo by Andrii Naidonov

BioStu Produktpromoveringsvideo by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award i Jern in Film, Video og Animationsdesign Competition Category.


JernFilm· 2021

BioStu Produktpromoveringsvideo

by Andrii Naidonov

Client: BioStu

A' Design Award i Jern Winner in Film Category

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Verified Award Winner

Verify Award Status for #118836

Colors

The Design

About BioStu Produktpromoveringsvideo

BioStu er en promoveringsvideo skabt til at præsentere et læringsredskab for børn i skolen. Videoen introducerer BioStu-enheden, som understøtter undervisningen i naturvidenskab om Jorden. Hver scene fremhæver en funktion, såsom at iagttage planter, der gror, observere insekter og følge naturlige processer. Yderligere scener viser video- og time-lapse-optagelse, styring af lysintensitet samt aflæsning af værdier såsom temperatur. Bløde overgange forbinder scenerne. Blødt lys og naturlige elementer giver videoen en rolig og afdæmpet tone.

The Recognition

About the A' Design Award i Jern

BioStu Produktpromoveringsvideo er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. BioStu Produktpromoveringsvideo forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. BioStu Produktpromoveringsvideo respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags
motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology
Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration
Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration
Project atsrted in September 2020 and finished in October 2020
Operation Flow
The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.

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