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School of Journalism CUC Brandidentitet by Ecust-Creplus Design

School of Journalism CUC Brandidentitet by Ecust-Creplus Design is a highly esteemed winner of the very prestigious 2021 A' Design Award i Bronze in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.


BronzeGrafik· 2021

School of Journalism CUC Brandidentitet

by Ecust-Creplus Design

Client: The School of Journalism of Communication University of China

A' Design Award i Bronze Winner in Grafik Category

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The Design

About School of Journalism CUC Brandidentitet

Logoet for Journalisthøjskolen består af en paradoksal grafisk figur sammensat af to bøger, der vender i forskellige retninger. Bøgerne repræsenterer den viden, som journaliststuderende bør besidde. Det, at bøgerne vender i forskellige retninger, men samtidig forenes, antyder at journaliststuderende bør have et objektivt og retfærdigt fagligt perspektiv samt en professionel indstilling, der omfatter både positive og negative vinkler. Samtidig ligner figuren en pennespids, hvilket symboliserer den kritiske ånd og skarpe skriveevner.

The Recognition

About the A' Design Award i Bronze

School of Journalism CUC Brandidentitet er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. School of Journalism CUC Brandidentitet forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. School of Journalism CUC Brandidentitet tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The journalism school of Communication University of China is China's highest educational institution in journalism, As one of journalism school with profound influence in society, the establishment of visual identity system contribute to up its brand value and image.The visual identification image design of journalism school focus on highlight its journalism professional attributes and the education characteristic. The visual effects strive to concise, modern and can reflect the professional connotation and the spirit of journalism school.
Inspiration
Find inspiration from the combination of paradox graphics and books. Paradox graphics represent both positive and negative views and an objective journalist attitude. Books represent knowledge and education. The combination of the two clearly expresses the connotation of journalism school.
Project Duration
Beijing, China
Team Members
Art director:Weimiao Du, Zhuo Ai
Design Director:xiaoling Dai
Creative Director:Shan Hao, YU Wei
Image Credits
photo:I'often,wu liu,qian yongze(699pic.com)

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