Clatoz Illustrationsserie by Yoonje Yang

Clatoz Illustrationsserie by Yoonje Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award i Jern in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.

JernGrafik· 2021

Clatoz Illustrationsserie

by Yoonje Yang

Client: Clatoz

A' Design Award i Jern Winner in Grafik Category

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Verified Award Winner

Verify Award Status for #124801

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Colors

The Design

About Clatoz Illustrationsserie

Clatoz er en serie illustrationer, der udtrykker mange forskellige menneskers følelser gennem mønstre og farve. Værkerne er skabt med blandede medier i to størrelser, 24 gange 17 centimeter og 29,7 gange 21 centimeter. Farve bærer følelsesmæssig betydning, som eksempelvis lidenskab i rødt og ro i blåt. Mørke nuancer antyder den skjulte indre verden hos en person, der ikke taler. Lagdelte mønstre viser, hvordan følelser bliver mere komplekse. Illustrationerne udstilles i gallerier, hvor hver tegning kan blive et redskab til samtale.

The Recognition

About the A' Design Award i Jern

Clatoz Illustrationsserie er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Clatoz Illustrationsserie forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Clatoz Illustrationsserie respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Basically, many emotions of various people are expressed in patterns. And that continue to be influenced externally and internally. Materials that affect sensibility include human relationships, music, and movies. I draw these materials in my own way.
Dimensions & Packaging: 24x17cm / 29.7x21 cm
Tags: illust, illustration, art, penart, pattern
Production Technology: Mixed media
Design Challenge: Emotions consist primarily of subjective, physiological and expressive elements. These other factors play an important role in the function and purpose of emotional responses. I focused on subjective and expressive factors. Each person has different life experiences and different backgrounds, so they have different thoughts even when they see and experience the same thing. I didn't want to express feelings clearly, but I draw them vaguely.
Research: Various psychologies were melted in the process of coloring.
We feel the color psychology such as passion in red and calm in blue. People feel different even if they experience the same thing. This is the blending of various emotions through color.
The reason why only dark shades are colored means the inside of the person who does not know if he or she does not speak.
Through the process of dressing patterns, the inside becomes more complex.
Inspiration: At first, I drew poses and pictures of people's various feelings. It began to depict the modern atmosphere of Korea and the modern people. The gloomy image of society made my painting continue.
Project Duration: Finished 2015 ~ 2020 and exhibited in Seoul Galleries.
Operation Flow: It will be displayed in a gallery, and these paintings can be a tool for conversation.
Image Credits: Main Image . Illustrator Yoonje Yang , Jeniffer Hudson, 2015.
Optional Image #1. Illustrator Yoonje Yang , emptiness , 2016.
Optional Image #2. Illustrator Yoonje Yang , lost , 2017.
Optional Image #3. Illustrator Yoonje Yang , hide and seek , 2020.
Optional Image #4. Illustrator Yoonje Yang , Kiss series No.2 , 2016