Cicada Hui Brandidentitet by Wang Jinhua is a highly esteemed winner of the very prestigious 2022 A' Design Award i Jern in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.
JernGrafik· 2022
Cicada Hui Brandidentitet
by Wang Jinhua
A' Design Award i Jern Winner in Grafik Category
Verified Award Winner
Verify Award Status for #134386The Design
About Cicada Hui Brandidentitet
Cicada Hui er en brandidentitet designet til en uddannelsesudbyder, der betjener børn i alderen tre til fjorten år. Logoet er baseret på den grundlæggende form af en cicade, et insekt, der traditionelt repræsenterer udholdenhed, drømme, beslutsomhed og godt omdømme. Cicadens udfoldede vinger udtrykker hensigten om at sigte højt. Gul, grøn og blå anvendes for at antyde ungdom og vitalitet. Det matchende skilt bruger træ som hovedstruktur med en slank aluminiumsramme og indvendige LED-rør. Bundpladen kan fjernes for nem vedligeholdelse.
The Recognition
About the A' Design Award i Jern
Cicada Hui Brandidentitet er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Cicada Hui Brandidentitet forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Cicada Hui Brandidentitet respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "Knowing" means cicada, which has the meaning of eternal life and represents persistence, dream, determination and credit.
The enterprise image design is based on the basic shape of cicada. With open wings, it means to aim high and fly high. With this logo, the design and modeling of "Zhile" is symbolized, and yellow, green and blue symbolize that the enterprise is full of youth and vitality. - Tags
- Education, logo, brand design, cicada, education brand
- Production Technology
- The sign adopts wooden materials as the main structure of the sign. 2mm thick and 35mm wide special all aluminum frame is used around, the sign panel and back plate are stable and regular, and the sign base plate is easy to disassemble and maintain. LED light-emitting tube is used inside.
- Design Challenge
- The difficulty of the project lies in how to integrate the auspicious meaning of knowledge in the tradition into the educational brand and use the design to reflect it.
- Inspiration
- Relying on the community, Zhiliaohui focuses on the quality cultivation education of children aged 3-14.
Relying on Yueshang's years of experience in the education industry, with innovative teaching ideas and modern operation and management mode, children can enjoy one-stop international quality education at home. Develop the brain, inspire intelligence, stimulate children's imagination and creativity, and open up unlimited possibilities for growth. - Project Duration
- The project starts in Shenzhen in June 2021 and ends in Shenzhen in December 2021.
- Team Members
- Main creator: Wang Jinhua
Executive design: Zhai Qijing
Copywriter: Yang Han
Design Assistant: You Fangzhou
Design Assistant: Zuo Wenjuan
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