Nomi Mahjong Mahjong sæt by Nio Life is a highly esteemed winner of the very prestigious 2022 A' Design Award i Bronze in Legetøj, Spil og Hobbyprodukter Design Competition Category.

BronzeLegetøj· 2022

Nomi Mahjong Mahjong sæt

by Nio Life

Client: NIO Life

A' Design Award i Bronze Winner in Legetøj Category

33,420
Verified Award Winner
Verify Award Status for #136346

View at A' Design Award Press Release Award Badge

Colors

The Design

About Nomi Mahjong Mahjong sæt

Book Text: Nomi Mahjong er et mahjongsæt skabt til det traditionelle kinesiske brætspil. Brikkerne har en sort baggrund med blå detaljer, hentet fra Nio-mærkets farveskema, for at skabe et udseende med høj kontrast. Figurer af den intelligente assistent Nomi optræder i flere former på brikkerne. Brikken med én prik har form som Nomi, og bambusbrikkerne er baseret på bogstavet I i navnet Nomi. Brikkerne er fremstillet af melamin med høj grammagevægt, terningerne af legering og spillemarkerne af ler. Den transportable opbevaringsæske har et skydelåg til hurtig opbevaring.

The Recognition

About the A' Design Award i Bronze

Nomi Mahjong Mahjong sæt er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Nomi Mahjong Mahjong sæt forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Nomi Mahjong Mahjong sæt tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
Dimensions & Packaging: 345*175*84mm
Production Technology: Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay
Design Challenge: It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
Research: In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
Inspiration: Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
Project Duration: Opening of the project in 2019/6, first light offering in 2021/5.
Operation Flow: The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
Team Members: NIO Life