Conlia Home Image Store Detailhandel Interiørdesign by Zehua Zheng is a highly esteemed winner of the very prestigious 2022 A' Design Award i Bronze in Indretning og Udstillingsdesign Competition Category.
BronzeIndretning· 2022
Conlia Home Image Store Detailhandel Interiørdesign
by Zehua Zheng
Client: Conlia Home
A' Design Award i Bronze Winner in Indretning Category
Verified Award Winner
Verify Award Status for #140278The Design
About Conlia Home Image Store Detailhandel Interiørdesign
Conlia Home Image Store er et detailinteriør skabt for et bomøbelbrand i Jiangmen, Kina. Designet trækker på traditionel kinesisk arkitektur og orientalsk familieliv. Træstammer og rustfrit stål refererer til spær og vinduesgitre. Polypropylenplader, rattanfletning og bløde tekstiler tilføjer naturlig struktur. En halvåben og symmetrisk planløsning forbinder det indre og det ydre. Funktionelle områder er forbundet snarere end fuldstændigt adskilt, hvilket skaber et lagdelt rum. Tematiske scenemoduler præsenterer forskellige rumindretninger og understøtter en afslappet shoppingoplevelse.
The Recognition
About the A' Design Award i Bronze
Conlia Home Image Store Detailhandel Interiørdesign er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Conlia Home Image Store Detailhandel Interiørdesign forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Conlia Home Image Store Detailhandel Interiørdesign tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Inspired by traditional Chinese architectural style and oriental family lifestyle, the brand concept store follows the notion of natural, comfortable and elegant, and is committed to providing home users with proposals for a better life through the integration of traditional elements and modern techniques, and to creative a localized home life collection platform.
- Tags
- Natural, comfortable, oriental features, domesticity, elegant household items
- Production Technology
- The store made of logs and stainless steel refers to features of traditional Chinese architecture, such as trusses and window grilles, and uses modern stainless steel, pp sheet and other materials to connect the whole space instead of completely separating functional areas, therefore creates a layered space. Furthermore, the application of rattan-weaving materials and soft fabrics also brings natural and elegant oriental features to the store.
- Design Challenge
- 1. Employ traditional culture to make appropriate modernization adjustments to traditional architectural elements, and recreate in materials, structure, techniques, etc.;
2. Develop thematic and delightful scene modules to give advice for a better life. - Research
- The research on modern home stores found that, with the continuous growth of the consumption level of Chinese residents, people began to express their taste though home decoration; Moreover, the return and development of traditional culture has spawned more creations based on traditional aesthetics.CONLIA HOME integrates oriental humanistic aesthetics and home decoration to create a general store highlighting local features. In addition, there are no other similar brands in China insofar.
- Inspiration
- The brand concept store is designed for inheriting and carrying forward traditional Chinese culture and architectural art, and is committed to conveying the idea of natural residence through modern creation techniques.
The new pursuitsChinese people for a better life arouses their aesthetic taste in the national cultural psychology. Characteristics of traditional Chinese architecture reflects the traditional culture and spiritual realm of people. - Project Duration
- Guangzhou, Guangdong province witnessed the launch of this project in July, 2021, and it was completed in Jiangmen, Guangdong Province, in December, 2021.
- Operation Flow
- 1. The semi open store design and the squire and symmetrical layout connect the inside and outside, appear transparent and natural，and attractive to consumers.
2. Diversified functional areas constitute modularized scenes with different themes, thus improve the in store shopping experience.
3. The application of elements in traditional Chinese architecture, with materials of different textures and colors, endows the space with traditional humanistic aesthetic appeal. - Team Members
- Designer: ZE HUA ZHENG
Designer: WANG YING PAN
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
