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Safety Twenty Four Seven Brandidentitet by Tamer El-Menyawi

Safety Twenty Four Seven Brandidentitet by Tamer El-Menyawi is a highly esteemed winner of the very prestigious 2023 A' Design Award i Jern in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.


JernGrafik· 2023

Safety Twenty Four Seven Brandidentitet

by Tamer El-Menyawi

Client: Tamer El-Menyawi

A' Design Award i Jern Winner in Grafik Category

12,450

Verified Award Winner

Verify Award Status for #141870

Colors

The Design

About Safety Twenty Four Seven Brandidentitet

Dette er et brandidentitetsdesign for Safety Twenty Four Seven, en amerikansk multinational virksomhed med hovedkontor i USA og afdelinger i flere lande i Mellemøsten. Det er specialiseret i at yde rådgivning om sikkerhed for arbejdere inden for områder som olieindustrien, byggeri og andre områder, der øger risikoen under arbejdet. Logodesignet er inspireret af ideen om hjelmen, som anses for at være et af de vigtige værktøjer på dette felt. De tre visuelle identitetsfarver er inspireret af forskellige arbejdspladsmiljøer, såsom hav, ørkener og fabrikker.

The Recognition

About the A' Design Award i Jern

Safety Twenty Four Seven Brandidentitet er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Safety Twenty Four Seven Brandidentitet forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Safety Twenty Four Seven Brandidentitet respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A brand identity design for Safety 24/7, A multi-national company specialized in providing high-level courses and training in industrial safety for workers in the fields of petroleum, construction, and others.
The minimalist logo design is inspired by the idea of the helmet, which is considered one of the most important tools in this field.
The three visual identity colors are inspired by different workplace environments, such as seas, deserts and factories.
Dimensions & Packaging
The whole design of the brand identity has been made using the color model CMYK, and the international print sizes.
Tags
Logo, Brand, Branding, Identity, Brand Identity, Logo Design, Creative, Visual Identity, Advertising,
Design Challenge
The challenge was to come up with a new design that is innovative, minimal and at the same time close to the field of industrial safety, and that can attract attention and gain admiration.
Inspiration
I believe that the minimalism is the best approach to logo design. In designing the Safety 24-7 logo, I chose the helmet, which is a main tool in various types of dangerous work, and at the same time it is a familiar tool for most people.
Logo colors indicate work environments that need safety, namely desert, sea and various industrial environments.
Project Duration
The project started in January 2022 and finished in March 2022.
Team Members
Tamer El-Menyawi

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