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Poly Hankou Mark Salgscenter Interiørdesign by Yirong Yang

Poly Hankou Mark Salgscenter Interiørdesign by Yirong Yang is a highly esteemed winner of the very prestigious 2023 A' Design Award i Sølv in Indretning og Udstillingsdesign Competition Category.


SølvIndretning· 2023

Poly Hankou Mark Salgscenter Interiørdesign

by Yirong Yang

Client: Poly (Wuhan) Real Estate Development Co., Ltd.

A' Design Award i Sølv Winner in Indretning Category

Colors

The Design

About Poly Hankou Mark Salgscenter Interiørdesign

Poly Hankou Mark er et salgscenter beliggende i Hankou, Wuhan, Kina. Interiøret dækker 722 kvadratmeter og blev færdiggjort i 2021. Stjernetotemmer i metal, krystalbelysning og arkitektoniske silhuetter skaber en kunstnerisk atmosfære i receptionshallen. Et stålloft med et blæksort spejl reflekterer byens billede og fremhæver en moderne stil. Besøgende følger en passage med kontrast mellem lys og skygge. Trådglas indrammer den travle byudsigt på en blød måde. Designet forbinder lokale arkitektoniske former med moderne byliv.

The Recognition

About the A' Design Award i Sølv

Poly Hankou Mark Salgscenter Interiørdesign er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Poly Hankou Mark Salgscenter Interiørdesign forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Poly Hankou Mark Salgscenter Interiørdesign er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The designer transforms the social circle's positioning into a concrete symbol, extracting visual elements from "modern classic" characteristics. The philosophy of simplicity and elegance and exquisite details are integrated into the sales center, allowing visitors to be immersed in the imagination of urban life and aesthetic experience.
Dimensions & Packaging
Project Area: 722 square meters
Tags
Yirong Yang, Aesthetic Experience, Hankou, Urban Culture, Sales Center
Production Technology
An artistic ambience is created in the reception hall by virtue of star totems with affluent metal materials and rich shapes, together with the shadow of crystal lighting and the silhouettes of architecture. The steel ceiling with inky mirror reflects the epitome of city, integrates the classic culture from the luxury brand and highlights the modernist style.
Design Challenge
The core design of this project lies on the effective connection between living environment and city, showing further pursuit for lifestyle and quality of life. Starting with the positioning of the product's style, the designer creates a new urban space where history, culture and spiritual civilization meet. By integrating the essence of the local and carrying the modernity, the designer wishes to awaken people's deep knowledge and inner identity of urban culture in a new experience of elegance.
Research
Since ancient times, Hankou has been praised as "the first prosperous place in Chu State. Due to its docks culture and commercial ports, it boasts great competitiveness both at home and aboard. Hankou culture we feel comes from the surging river, flowing through thriving past to modern urban life. The project site's cultural vein, which is a fusion of China and the West, is integrated into the space by using a stylish, elegant, and modern bright-line approach, creating an appealing atmosphere.
Inspiration
Inspired by the artistic dialogue between ancient and modern times, the designer strives to continue the aesthetic elements of the local architecture in silhouette form. By combining the elegant temperament and aesthetic essence of international luxury brands, the designer works to infuse the urban spirit of fashion, elegance, and modernity into the space.
Project Duration
The project is located in Hankou, Wuhan, China and completed in 2021.
Operation Flow
Following the guide line, visitors will walk along a passage with contrast between light and shade, which connects the old shadow of the building and the new trend of the city. The designer deconstructs and connects gemstones and color genes, creating a beautiful visual image of hollow art lighting interlocking with each other. The wired glass frames the city's bustling image in a hazy manner, continuing the beauty of local architecture through silhouette.
Image Credits
Photographer Feng Jian

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