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Jelenew Kortærmet cykeltrøje by Jelenew Incorporated

Jelenew Kortærmet cykeltrøje by Jelenew Incorporated is a highly esteemed winner of the very prestigious 2024 A' Design Award i Sølv in Sportsudstyr, Fitness og Fritidsudstyr Design Competition Category.


SølvSportsudstyr· 2024

Jelenew Kortærmet cykeltrøje

by Jelenew Incorporated

Client: Jelenew Incorporated

A' Design Award i Sølv Winner in Sportsudstyr Category

51,518

Verified Award Winner

Verify Award Status for #152798

Colors

The Design

About Jelenew Kortærmet cykeltrøje

Jelenew er en kortærmet cykeltrøje designet til kvindelige cyklister. Trøjen er fremstillet af et teknisk stof med aerostriber, som omdirigerer parallel luftstrøm ind i kanaler og reducerer luftmodstanden. Stoffet blander 85 procent nylon med 15 procent polyurethanfiber og vejer 115 gram per kvadratmeter, så den færdige trøje vejer 125 gram. Pro fit-tilskæring er anvendt ved bryst, talje og ryg for at passe til kvindelige kropsformer og give afmålt kompression til musklerne. Et refleksivt logo på ryggen forbedrer synligheden i svag belysning.

The Recognition

About the A' Design Award i Sølv

Jelenew Kortærmet cykeltrøje er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Jelenew Kortærmet cykeltrøje forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Jelenew Kortærmet cykeltrøje er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This functional cycling jersey specially designed for female cyclists strikes a balance between athletic performance and stylish design. Giving full consideration to aerodynamics, it adopts the technical fabric with aero stripes to dissipate air and create the optimal aerodynamic surface, so as to minimize drag. Ergonomic advanced customization techniques improve the fit of the garment to adapt to the female-specific physiology, and offer a comfortable wearing experience.
Dimensions & Packaging
10*600*540mm
Tags
female short sleeve cycling jersey, technical fabric with aero stripes, advanced customization techniques, 4D tailored fitted design, environmentally friendly materials
Production Technology
fabric made of 85 percent nylon and 15 percent polyurethane fiber, technical fabric with aero stripes, pro fit cutting technology, COATS sewing thread
Design Challenge
The challenge of the product design is how to strike a balance between stylish design and athletic performance. The design team innovatively used the technical fabric with aero stripes, and introduced advanced customization techniques to realize a good user experience and visual pleasure. The product reshapes the way female cyclists view professional cycling jerseys, inspiring more women to embrace the joy of cycling.
Research
Cycling, as a green and healthy activity, has rapidly caught the attention of people. However, although more women have embraced cycling, their clothing preferences often go unaddressed. Beyond the basics of comfort, breathability, and athletic performance, female cyclists place a greater emphasis on the aesthetic appeal of cycling jerseys. Therefore, integrating these expectations into design will be a pivotal strategy for cycling jersey brands to gain a competitive edge in the market.
Inspiration
The jersey draws inspiration from aerodynamics. Air flows in parallel streams, resulting in drag on cyclists. Therefore, this product is designed to optimize the overall aerodynamics from fabric to cut. The striped texture of the fabric redirects parallel wind, creating air channels to minimize drag, while the 4D tailored fitted shoulder and neckline further decreases drag to greatly reduce physical exertion.
Project Duration
The design and development of this project started in Paris, France, in September 1st, 2023. It was introduced to the market in August 1st, 2023.
Operation Flow
The ultralight fabric of 115g per square meter reduces the jersey to 125g to offer an agile experience. The breathable fabric facilitates perspiration to keep users fry and comfortable. Pro fit cutting technology used in key areas like the chest, waist and back ensures a perfect fit to muscles and provides proper compression to different muscle groups, alleviating muscle fatigue, lactic acid buildup and post-exercise discomfort. The reflective logo on the back safeguards cyclists in low light.

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