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Aselsan Cluster Interface Instrumentpanel Display by Ozge Fati Duman

Aselsan Cluster Interface Instrumentpanel Display by Ozge Fati Duman is a highly esteemed winner of the very prestigious 2024 A' Design Award i Sølv in Grænseflade-, Interaktions- og Brugeroplevelsesdesign Competition Category.


SølvGrænseflade· 2024

Aselsan Cluster Interface Instrumentpanel Display

by Ozge Fati Duman

Client: Aselsan

A' Design Award i Sølv Winner in Grænseflade Category

74,595

Verified Award Winner

Verify Award Status for #157814

Colors

The Design

About Aselsan Cluster Interface Instrumentpanel Display

Aselsans nye generation af Instrumentpanel Interface muliggør et nyt niveau af brugeroplevelse for sine førere som en del af Aselsan Electric Vehicle System. UX UI-designet har til formål at tilbyde brugerne en sømløs og intuitiv køreoplevelse, samtidig med at den kognitive belastning reduceres. Ved at kombinere minimalistiske 2D-elementer med skyggelagt 3D-grafik opnås forbedret dybde og lagdeling. Væsentlige informationer såsom hastighed, opladning og energiforbrug kommunikeres tydeligt gennem halvcirkulære målere. Farvekodede advarselsmeddelelser gør det muligt for brugerne hurtigt at vurdere hvor presserende eventuelle nødvendige handlinger er.

The Recognition

About the A' Design Award i Sølv

Aselsan Cluster Interface Instrumentpanel Display er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Aselsan Cluster Interface Instrumentpanel Display forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Aselsan Cluster Interface Instrumentpanel Display er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As one of the Aselsan Electric Vehicle System components, Aselsan Instrument Cluster acts as a connection point between driver and vehicle. The UX/UI design aims offering users a clean and intuitive driving experience. Minimal and sharp UI design interacts its users without increasing cognitive load. Overall, 2D components are used together with shaded, 3D graphics to increase the depth and layering. Warning messages are separated into color groups according to criticality level.
Dimensions & Packaging
12.3 inch display, 1920 x 720 px resolution.
Tags
Cluster, HMI, Instrument Panel, UX, UI, Aselsan, Automotive, Dashboard, SGP, Interface
Production Technology
UX/UI designs and prototypes are made in Figma.
Design Challenge
Using the new advanced Aselsan Instrument Cluster as a blank canvas, transferring its visual qualities to the driver, designning an expressive, next generation yet subtle and user friendly interface and creating a transparent working environment for the drivers were the main challenges.
Research
With the determination of UX UI requirements according to vehicles technical features, customer and project needs benchmark and field researches are made in order to assess the recent tendencies both functionally and visually. With the creation of initial designs, series of 3D analyses are made to review the field of view of different types of user groups through the steering wheel. User researches are made with professional commercial vehicle drivers. Revisions are made according to the results.
Inspiration
Aselsans new generation instrument cluster offers a high resolution screen and a wide range of colors to its stakeholders. This high quality screen enables a new level of user experience for electric vehicle drivers. In the design process, improving one of the most crucial touch points of a public transportation drivers working environment and making sure that the drivers are getting the feeling of the technology and electricity behind it, was the main source of inspiration.
Project Duration
The project started in August 2021 in Ankara and finished in January 2024 in Ankara.
Operation Flow
The interaction with the screen is made with the help of a button group. Button group comprises 3 gear selection buttons, one rotary knob which enables cruising within the menus, increasing & decreasing the values by the rotary function and selection with the pushing function. There are 3 more buttons which are functioning as a home, back and brightness button. Additionally, since the vehicle that the cluster is used will operate in a speed-limited area, the speedometer has been set to 25 km/h.
Patents
Copyrights belong to Aselsan, 2023.
Pending design registrations.
Image Credits
Image #1: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #2: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #3: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #4: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Image #5: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.
Video Credits: Creator Ozge Fati Duman, Aselsan Instrument Cluster Interface, 2024.

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