Green Captain Branding og emballagedesign by Anja Zambelli Colak is a highly esteemed winner of the very prestigious 2024 A' Design Award i Bronze in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.
BronzeGrafik· 2024
Green Captain Branding og emballagedesign
Client: Zambelli Brand Design
A' Design Award i Bronze Winner in Grafik Category
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The Design
About Green Captain Branding og emballagedesign
Book Text: Green Captain er en branding- og emballagedesign til traditionelle produkter fra øen Sipan i Kroatien. Brandets ikon smelter formen af et blad sammen med et skjult skib. Ikonet refererer til grundlæggeren, en tidligere tankskibskaptajn, der nu dyrker traditionelle produkter på øen. Kaptajnsmotiver går igen i hele sortimentet, med kortsymboler på olivenolieflasker og skibsikoner på vinflasker. Emballagen til johannesbrød afspejler Sipans naturlige og arkitektoniske arv. Der er brugt Fedrigoni-papir og folier samt moderne trykteknik, der sikrer skarpe detaljer og stærke farver.
The Recognition
About the A' Design Award i Bronze
Green Captain Branding og emballagedesign er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Green Captain Branding og emballagedesign forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Green Captain Branding og emballagedesign tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Green Captain brand's special icon merges a leaf's shape with a hidden ship, symbolizing the founder's journey from seafaring to cultivating treasures on Sipan Island. Each package embodies captain iconography, from suit symbols on olive oil bottles to ship icons on wine bottles. Carob packaging reflects Sipan's natural and architectural heritage, setting this design apart with its seamless integration of narrative and aesthetics.
- Tags
- brand, packaging design, olive oil packaging, wine packaging, traditional good packaging
- Production Technology
- The Green Captain packaging utilizes premium materials such as Fedrigoni paper and foils for a luxurious feel. Cutting-edge printing technologies were leveraged to achieve vibrant colors and crisp detailing, enhancing shelf appeal and brand recognition.
- Research
- Our methodology began with a thorough brand strategy, exploring brand stories, customers, and competitors. Research on the island's history and founder's legacy ensued. Next came brand naming, followed by design exploration, prototyping, and finally, printing.
- Inspiration
- Green Captain Sipan Island Treasures branding and packaging draw inspiration from its founder's remarkable journey. As the world's youngest tanker captain turned cultivator of traditional products on the serene island of Sipan, Croatia, his story symbolizes a return to roots and heritage preservation. Our design reflects this narrative, honoring tradition with modern elegance.
- Project Duration
- The project started in Croatia in April 2023 and finished in February 2024
- Team Members
- Anja Zambelli Colak
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