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Fun Community Project Visuel identitet til event by Meng Shenhui

Fun Community Project Visuel identitet til event by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 A' Design Award i Sølv in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.


SølvGrafik· 2025

Fun Community Project Visuel identitet til event

by Meng Shenhui

Client: Shenzhen Chengmei Culture Communication Co., Ltd

A' Design Award i Sølv Winner in Grafik Category

Colors

The Design

About Fun Community Project Visuel identitet til event

Fun Community Project er den visuelle identitet for et offentligt kunstevent afholdt i Shenzhen. Designet anvender legende typografi, abstrakte kunstneriske grafikker og klare gradientfarver. Seks abstrakte grafikker refererer til de seks offentlige kunstværker, der blev vist ved eventet. Identiteten er anvendt på billboards, tryksager, ballonfolier, bøger, informationstavler om kunstværkerne og scenekonstruktion. Der er også produceret tøj, hatte og nøgleringe. Målet er at forene kunst med lokalsamfundets liv og invitere offentligheden til at deltage.

The Recognition

About the A' Design Award i Sølv

Fun Community Project Visuel identitet til event er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Fun Community Project Visuel identitet til event forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Fun Community Project Visuel identitet til event er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This visual design utilizes interesting fonts, abstract artistic graphics combined with bright and warm colors to present the characteristics of the art event, as well as the trendy, fun, and joyful positioning of the activity. The strong visual tension can quickly attract the attention of the audience. The series of trendy material designs not only enhance interactivity but also strengthen the power of image communication.
Dimensions & Packaging
The material of the brand image of this activity is particularly large, which can not be summarized in a single size, printed into billboards, printing, balloon film, books, work introduction cards and scene construction, and the production of clothing, hats, key chains and other peripheral materials, which respectively have publicity value, use value and interaction.
Tags
Activities, Main Vision
Production Technology
Printed into billboards, printing, balloon films, books, work introduction boards and scene construction, and produced clothing, hats, key chains and other peripheral materials
Design Challenge
Event visual design should embody art, trends, and fun, integrating art seamlessly into community life, and connect with six artworks, enhancing the artistic sense with rich gradient colors, lively fonts to express fun, and the rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
Research
One of the key activities of the 2024 Shenzhen Design Week branch venue Qiaocheng Fang "Fun Community Public Art Project" has created several highlight projects in the Qiaocheng Fang park area, including a 600-meter urban corridor, a 150-meter urban guest table, and 6 public art pieces. The aim is to organically integrate art with community life and inject new vitality into community development with the power of art.
Inspiration
This visual design uses abstract artistic graphics to express the 6 public art pieces displayed in the event, enhances the artistic sense with rich gradient colors, and uses lively fonts to express fun. The rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
Project Duration
The project started in Shenzhen in February 2024 and was completed in Shenzhen in April 2024.
Operation Flow
This visually striking image helps to establish the brand recognition of the project so that the public can quickly recognise and remember it. Through visual design, the core values and emotions of the project are conveyed, with the establishment of an emotional connection with the public to enhance the sense of identity and belonging to the event and actively participate in it, and the public participates in the event by taking photos, sharing, etc. to increase the interactivity of the event.
Patents
Intellectual property rights:Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd
Image Credits
Example:Meng Shenhui

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