Ge Sang Lv Wu Corporate logo af Xiaobing Cheng er en højt anset vinder af den meget prestigefyldte 2025 A' Design Award i Bronze i konkurrencekategorien Grafik, Illustration og Visuel Kommunikationsdesign.

BronzeGrafik· 2025

Ge Sang Lv Wu Corporate logo

af Xiaobing Cheng

Klient: Ge Sang Lv Wu

Vinder af A' Design Award i Bronze i kategorien Grafik

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Designet

Om Ge Sang Lv Wu Corporate logo

Ge Sang Lv Wu er et virksomhedslogo skabt til et brand, der hjælper bjergbønder med at sælge afgrøder som fødevarer, te og kaffebønner. Logoet viser en forenklet stregtegning af en Gesang-blomst, som symboliserer en oprigtig gave, kombineret med en skyagtig grafik. Bløde kurver minder om skyernes form og kronbladenes udstrækning. Dæmpede naturlige toner, herunder en lavmættet himmelfarve med grå og hvid, skaber et frisk og roligt udtryk. Mærket er tegnet som vektorgrafik på et gitter baseret på det gyldne snit, så det forbliver skarpt i enhver størrelse.

Anerkendelsen

Om A' Design Award i Bronze

Ge Sang Lv Wu Corporate logo er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Ge Sang Lv Wu Corporate logo forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Ge Sang Lv Wu Corporate logo tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber: ge sang lv wu is committed to promoting agricultural development and rural revitalization, helping farmers in the mountains sell their crops. They provide planting guidance, technical support, establish sales channels, promote agricultural product brands, and cooperate with governments and enterprises to jointly promote agricultural development and rural revitalization.
Dimensioner & Emballage: Envelope: 220mm*110mm Notebook: B5 176mm*250mm Box:100mm*110mm*90mm Bag:300mm*320mm*80mm
Tags: Design, logo design, Cuisine Logo, Chinese Culture, Healthy Diet
Produktionsteknologi: Firstly, the color theory was employed to select soft and natural muted tones, creating a fresh and refined visual effect that aligns with the brand's pursuit of natural purity. In terms of design technique, vector graphics were used to ensure the logo remains crisp and sharp at various sizes and resolutions. The logo features a simplified line drawing of a Gangsong flower, symbolizing natural growth, complemented by a low-saturation sky color and a cloud-like graphic, enhancing the brand's naturalness, fashionability, and recognition.Grid system with the golden section, over ray, multiplication
Designudfordring: The most challenging aspect of this design project was figuring out how to connect the ordinary ingredients grown by farmers with today's younger consumers. The goal was to attract young people through visual appeal, foster their affection for the products and brand, and ultimately pave a new path for agricultural development. This would encourage more people to recognize the importance of pure, natural ingredients in their daily lives.
Forskning: Research Type: Qualitative research evaluating brand design through case analysis and user feedback.
Inspiration: ge sang lv wu aims to collect the most original and pure gifts from nature and give them back to people living in cities. The products include food, tea, coffee beans, etc. We chose Gesang flowers as the main expression of the design, which means the best gift and the most sincere blessing, which is this little red flower, as if returning to school and getting the first reward, and like a cloud in the sky, soft and delicate.
Projektvarighed: The product will be launched in shenzhen, China, in 2024 and was selected for the SGDA Energy Context Outstanding Brand Design Award and other honors in 2024.
Driftsflow: Simply add the products to your cart and complete the payment on the official website. Farmers will then deliver their high-quality, freshly harvested ingredients directly from the fields to your kitchen. Our products are carefully selected, and we work directly with farmers to ensure that every ingredient is fresh and healthy. From sourcing to delivery, everything is designed to let you taste the most authentic flavors and enjoy the little joys that ingredients bring.
Teammedlemmer: Xiaobing Cheng