Rams Beyond Etro Salgskontor by Arkiteam Architecture is a highly esteemed winner of the very prestigious 2025 A' Design Award i Bronze in Indretning og Udstillingsdesign Competition Category.
BronzeIndretning· 2025
Rams Beyond Etro Salgskontor
Client: Rams Global
A' Design Award i Bronze Winner in Indretning Category
Verified Award Winner
Verify Award Status for #168735The Design
About Rams Beyond Etro Salgskontor
Rams Beyond Etro er et salgskontor og showroom i Istanbul. Interiøret dækker 1650 kvadratmeter og er indrettet som et galleri. Hvide flader indrammer udvalgte kunstværker og en model af boligprojektet. Buede vægge er formet af gipsplader, og loftet er udført med specialfremstillede metalpaneler, der reflekterer lys. Hvidt naturstensgulv fremhæver de flydende former og skygger. En spider-glasfacade forbinder interiøret med byen. En tydelig rute leder besøgende fra receptionen til de primære udstillingsområder.
The Recognition
About the A' Design Award i Bronze
Rams Beyond Etro Salgskontor er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Rams Beyond Etro Salgskontor forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Rams Beyond Etro Salgskontor tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rams Beyond Sales Office blends architecture and art in a gallery like space. Its all white interior, framed by a spider glass facade, enhances curated artworks and the building model. Curved forms and shadow play add depth, while a metallic gloss ceiling reflects light elegantly. This immersive showroom balances design, materiality, and storytelling, offering a refined experience that mirrors the essence of Rams Beyond Etro Residence.
- Dimensions & Packaging
- 1650 sqm
- Tags
- Sales Office, Showroom, Retail, Interior Design, Curves, Art
- Production Technology
- The design showcases precise gypsum board craftsmanship to achieve seamless curves, reflecting high quality workmanship. The ceiling features custom metal panels, adding a unique aesthetic. The white natural stone flooring highlights the fluid forms, making shadows more visible and enhancing the spatial effect.
- Design Challenge
- The hardest part of this design activity was balancing two contrasting concepts an art gallery and a functional sales office. We had to present the project model as an art piece while ensuring privacy in the presentation rooms. Achieving this within an open, flowing space with curved elements posed a unique challenge.
- Research
- The research behind the Rams Beyond Sales Office design focused on color and lighting selection, tested to enhance art visibility and ambiance. Traffic analysis ensured optimal exposure, making the showroom facade visible from all directions. The design balances aesthetics with functionality for a seamless experience.
- Inspiration
- Inspired by Rams Beyond Etro, the sales office is a curated gallery where curves, light, and shadow shape the space. All white surfaces amplify artworks, while a spider glass facade creates a dynamic urban showcase. The metallic gloss ceiling enhances depth, reflecting light smoothly. Flowing forms sculpt light and shadow, creating an engaging spatial experience that ensures visitors feel the project's sophistication.
- Project Duration
- Located in Istanbul, the project commenced in April 2024 and was completed in June 2024.
- Operation Flow
- The showroom layout ensures seamless flow, guiding visitors through an immersive journey. A clear circulation path leads from the reception to key experience zones, highlighting the building model and curated art pieces. The open plan design fosters engagement, while the spider glass facade connects the interior with the city. Carefully selected materials and lighting enhance interaction, making every moment a refined experience.
- Team Members
- Enes Cicekci, Seda Dundar
- Image Credits
- Arkiteam Architects
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